From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Dreamer Isioma's 'Goodnight Dreamer' Is a Multidimensional Awakening
February 25, 2022
it's a psychedelic, introspective trip with checkpoints, rest stops, and aha's
aldn and Riovaz Link For the Genre-Eschewing Earworm "say what you mean"
September 1, 2022
aldn simply shows no signs of slowing down.
Krooked Kings and Daywave's "Carbon Monoxide" Is a Sobering Meditation on Climate Change
November 17, 2022
"'Carbon Monoxide' is us exploring the impacts the climate crisis is having on youth’s culture and our mental health.”
![grouptherapy. Is Staying True to Themselves as They Bring the "FUNKFEST" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grouptheray-interview-1682487325.jpeg)
grouptherapy. Is Staying True to Themselves as They Bring the "FUNKFEST" [Q&A]
April 26, 2023
We sit down with the dynamic trio striving to make a sound all their own.
Deb Never and Kenny Beats Pay Homage to Steve Austin in "Stone Cold"
March 12, 2020
The attitude era of WWE is alive and well in Deb Never and Kenny Beats.
Simpson Is Ready to Make Her Mark
July 15, 2020
After laying low for a few years, Simpson is claiming her place as a rising star.
SG Lewis Sees the First Touches of 'Dawn' in the Euphoric "Blue"
February 15, 2019
"I'm trying to narrate the journey of a night out musically, trying to capture the highs and the lows in energy, and some of the euphoria experienced in those moments."
Kyle Dion Seduces Us in Sexy & Psychedelic "Not All The Way" Video
February 15, 2019
The underrated R&B world has truly been blessed to receive lush melodies from the soulful swooner known as Kyle Dion.
Nemahsis' “i wanna be your right hand” Proves Her Unmatched Pop Potential
February 27, 2023
“i wanna be your right hand” turns an exciting new corner for Nemahsis.
![Bruno Major Takes Us Through The Making of His Album, 'Columbo' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bruno_major-_credit-_neil_krug-1690950302.jpg)
Bruno Major Takes Us Through The Making of His Album, 'Columbo' [Q&A]
August 2, 2023
We had the chance to sit down with Bruno Major and talk about his album "Columbo": everything from releasing music for the first time in years to the word "banger".