From the Site
Jimi Somewhere Reminds Us of Blissful Teenage Freedom on "Bottle Rocket"
August 3, 2020
Jimi Somewhere encapsulates youth in his newest single "Bottle Rocket"
Kabwasa Announces His Debut Album with the Retro "You Gon See"
August 3, 2020
Vintage aesthetics paired with cutting edge flows and ideas, Kabwasa makes a statement with his single "You Gon See."
Savor the End of Summer with "ARIZONA" by young friend and ella jane
August 3, 2020
young friend and ella jane prepare us for the end of summer with "ARIZONA"
No Rome and Bearface Take a Late-Night Drive in "1:45AM"
August 3, 2020
The striking collaboration captures the boundless feeling of bright lights and night skylines pass you by at a mile a minute.
mxmtoon, Billie Eilish, Dominic Fike, and More Artists You Should Listen To | #NowWatching
August 1, 2020
The Best New Music Playlist from Ones to Watch.
Alexander 23 Continues His Hopeless Romantic Tale on "Caught In The Middle"
July 31, 2020
"We used to kiss and say I love you, now we don't say nothing at all."
Thutmose Dedicates "On the Run" to All the Women Fighting For Our Freedom
July 31, 2020
Thutmose paints a picture of 2020 through the eyes of the people facing danger fighting for a better tomorrow.
![BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/babyjake - otw1_1596221704.jpg)
BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]
July 31, 2020
We were honored to sit down with this growing star and learn more about where he came from, and his future plans with music.
![Drewboy is Ready to Bring Traphouse Bounce to the Masses [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Drewboy Press - otw_1596220873.jpg)
Drewboy is Ready to Bring Traphouse Bounce to the Masses [Q&A]
July 31, 2020
Philly has a new MC ready to make an impact on the music industry.
![Almondmilkhunni's "damnboy" Video Is a Femme Fatale-Driven Joyride Through the Desert [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/almondmilkhunni-damnboy_1596203884.jpg)
Almondmilkhunni's "damnboy" Video Is a Femme Fatale-Driven Joyride Through the Desert [Premiere]
July 31, 2020
Almondmilkhunni channels less Bonnie & Clyde and more Bonnie & Bonnie.
Little Monarch Brings a Groovy New Energy to "Same Old"
November 1, 2023
“Same Old” invokes an effortlessly serene sense of self.
The Driver Era's "A Kiss" Video Is the Perfect Blend of Nostalgia and Creativity
December 4, 2019
"I don't think either of us has felt so creatively charged up in a long time."
Laufey Crafts a Bossa Nova-Infused Love Triangle in "From The Start"
May 12, 2023
"'From The Start' is a bossa nova-inspired song about being in love with your best friend… who is in love with someone else."
Meet 1300, the Korean-Australian Group Looking to Change the K-Pop Game
March 29, 2022
The alternative K-rap outfit thrives on the idea of creating something new, fun, and chaotic.
![CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/champs-katrina-video_1580411865.jpg)
CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]
January 30, 2020
CHAMPS delivers an A24 Films - worthy music video.
![Jacob Banks Releases the Soul-Stirring "By Design [Evel Knievel]," Announces 'Lies About the War'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jacob-banks-by-design-lies-about-the-war-1654894418.jpg)
Jacob Banks Releases the Soul-Stirring "By Design [Evel Knievel]," Announces 'Lies About the War'
June 10, 2022
"'By Design [Evel Knievel]’ is about the novelty of youth."
![Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ariana-grande-ones-to-watch-3.jpeg)
Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]
May 1, 2019
Even Barack Obama is an Ariana Grande stan.
Ruel's "Growing Up Is ____" Is an Open-Ended Ode to Coming of Age
December 10, 2021
Ruel has never sounded so assured in his sound.
![Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/christian-french-ones-to-watch_1558467691.jpeg)
Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]
May 21, 2019
Ones To Watch chatted with Christian French about crushes, his recent tour with Quinn XCII, and of course, "head first."
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.