From the Site
Jim-E Stack Enlists Dijon on the Glistening "Sweet Summer Sweat"
August 12, 2020
San Francisco-bred producer Jim-E Stack is back with a nostalgic wooze featuring alternative R&B's rising star, Dijon.
![King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king mala_1597244104.jpg)
King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]
August 12, 2020
Alt-pop artist KiNG MALA unveils her latest single "sugarblind."
![Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SKofee - otw_1597256828.jpg)
Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]
August 12, 2020
Los Angeles-based Alt-pop artist Skofee drops off the premiere of her new video for "Polished."
Tahj Keeton's 'SARF' is a Risky and Psychedelic Rap Album Unlike Its Contemporaries
August 11, 2020
Tahj Keeton's SARF s aggressive, grungy and versatile.
Victoria Monét Serves Us an Authentic Fierceness in 'JAGUAR'
August 11, 2020
In <i>JAGUAR</i>, Monét shows us there is power to be found in freedom, confidence, and being yourself.
SÅl's Debut Single "Things End as They Begin" Demands Attention
August 11, 2020
"Things End as They Begin" is a beautifully sung electronic pop masterpiece that makes new artist SÅl seem like a seasoned veteran.
Omar Apollo Reminds Us to "Stayback" and Protect Our Energy
August 11, 2020
We all hear about the importance of physical distancing, but Apollo reminds us of the importance of giving our emotions space to breathe.
![Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sally Boy - otw_1597189136.jpg)
Sally Boy Gifts us with More Infectious Indie Pop Melodies on "Stormy" [Premiere]
August 11, 2020
Sally Boy returns with his second single "Stormy."
BENEE Channels an Adorable, Slimey Muse For "Snail"
August 11, 2020
BENEE's latest piece of pop-flavored escapism arrived at just the perfect time.
SG Lewis Partners With Robyn and Channel Tres For Hypnotic Dance Track "Impact"
August 10, 2020
"Channel is an artist I believe will go on to create a musical legacy as important as the one Robyn has already created, and to have the two of them on this record together is insane."
Lennon Stella Lays the Blueprint For a Budding Pop Icon in 'Three. Two. One.'
April 27, 2020
Rarely does pop feel so effortless and grand.
Peach Tree Rascals and the Intoxicating Escapism of 'not ok'
May 4, 2020
"Sometimes when things are rough and I need to escape my thoughts, I do anything I can to get to that other place in my mind."
![Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marco-mckinnis-ones-to-watch-2_1561567761.png)
Marco McKinnis Illustrates Love, Growth, and the Beginning of an Artistic Evolution in 'E'Merse' [Q&A]
June 26, 2019
R&B's best-kept secret isn't so much of a secret anymore.
mxmtoon Writes Her Heartbreak on the Wall in "high & dry"
June 27, 2019
mxmtoon is not one to keep her feelings locked up.
Elina Paints the "Mirage" of Post-Break-Up Blues
February 22, 2019
It is always so gratifying to come across an artist whose work becomes our secret refuge.
![The Happiest Accident: a Conversation With Motel 7 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/motel-7-interview_1629907259.png)
The Happiest Accident: a Conversation With Motel 7 [Q&A]
August 25, 2021
"We never expected Motel 7 to even be a thing and here we are."
Jade LeMac Writes Her Name in the Pop Stars to Be With 'Constellations'
February 13, 2023
The gravitational center of 'Constellations' sees LeMac showcasing the full depth of her pop potential.
underscores Brings to the Life the World of 'Wallsocket'
September 27, 2023
"I emerged from an obsessive episode adopting this mentality that everything is beautiful... 'Wallsocket' is about realizing that most things are, but not everything is."
Christian Leave Basks in the Beauty of Life on 'Days Like Lost Dogs'
November 3, 2021
"I don't know where I'm going but I know who I am!"
LØLØ and Maggie Lindemann Unite the Freaks and Geeks on "debbie downer"
February 10, 2022
LØLØ is cementing herself as a central pillar of the pop-punk revival.