From the Site
![Hong Kong Boyfriend Is Crushing in "Cold Waters" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_622379d8c59eb7d6728cb715e40835f5_eff8ef17_1280_1598449666.jpg)
Hong Kong Boyfriend Is Crushing in "Cold Waters" [Premiere]
August 26, 2020
Meet Hong Kong Boyfriend, your new favorite DIY R&B artist.
Newcomer Alix Page Delivers Powerful Message on "Frank"
August 25, 2020
At just eighteen years young, newcomer Alix Page delivers an absolutely breathtaking follow up to her debut.
Lindsey Lomis Finds Her Strength on "Bones"
August 25, 2020
Lindsey Lomis sets the tone with her newest single "Bones."
Duckwrth Feels and Sounds 'SuperGood' on his Major Label Debut Album
August 25, 2020
<i>SuperGood</i> revels in the joys and nuances of life, rejecting the gravitas of current events without straying into frivolity.
![Mad Wave Is Back With a Self-Titled and Satanic Panic Inspired Single [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mad waves - otw_1598387660.jpg)
Mad Wave Is Back With a Self-Titled and Satanic Panic Inspired Single [Premiere]
August 25, 2020
Mad Waves' leering, dark video of the same title takes us on a myth-riddled journey of psychedelia that blurs judgments.
![Shannen James Creates Her Own Closure on "Empty Eyes" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Shannen James - otw_1598370075.jpg)
Shannen James Creates Her Own Closure on "Empty Eyes" [Premiere]
August 25, 2020
Melbourne-based Shannen James is following up her impressive string of singles with yet another masterpiece.
'Niagara' Is Redveil at His Most Unfiltered
August 25, 2020
Maryland rapper redveil is outpacing his contemporaries on his album 'Niagara.'
![Fox Jackson's "Behind Closed Doors" Will Make You Wonder What Decade You're in [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Fox Jackson ones to watch copy_1598369949.jpg)
Fox Jackson's "Behind Closed Doors" Will Make You Wonder What Decade You're in [Premiere]
August 25, 2020
Fox Jackson's bringing funk infused dance back with his music.
Celebrate Black Music With Brandon Banks On Top That Track
August 25, 2020
Inglewood's own neo-soul star Brandon Banks joins Top That Track for a hilarious episode.
![Shirazee's "Zaddy" Is An All Out Vibe [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shirazee ones to watch smaller_1598370658.jpg)
Shirazee's "Zaddy" Is An All Out Vibe [Premiere]
August 25, 2020
Shirazee's "Zaddy" is one of the most vibrant Afropop tunes to drop this summer.
![Ones To Watch Presents: LÉON's 'You And I' Tour - Part 1 [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leon-ones-to-watch-6.jpeg)
Ones To Watch Presents: LÉON's 'You And I' Tour - Part 1 [ANNOUNCEMENT]
January 28, 2019
Tickets will be available Friday, Feb. 1, at 10:00 AM local time!
Freya Ridings Finds Redemption After Heartbreak With "Castles"
May 31, 2019
You wouldn't want to sleep on a pop artist whose earliest work has been praised by the likes of Florence Welch and Taylor Swift, would you?
![Berhana's 'HAN' Is a Sonic Treatise On Intent [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Berhana - 714_1571159473.jpg)
Berhana's 'HAN' Is a Sonic Treatise On Intent [Q&A]
October 15, 2019
"Everything is intentional. The details are always the best part, it makes it special."
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Joel Blackmon is Earnest and Honest on "Morning"
June 24, 2020
Blackmon's vibrant harmonies and near-tears romantic lyricism will make him an instant favorite for those needing musical accompaniment to their summer love quests.
little luna's "shift & go" Is a Mesmerizing Debut
October 2, 2020
Here we are at last, gifted with the beautifully mesmerizing debut single "shift & go" from new Alt-pop artist, little luna.
"Porsche" Is Kacy Hill's Self-Love Mantra
April 13, 2020
An ethereal reminder to not let yourself get in your own way.
Katie Greenberg's Debut Single "Insider" Captures the Moment Want Turns to Need
April 22, 2020
Greenberg paints a portrait of desire that somehow manages to feel carnal, sentimental, and spiritual all at once.
Lyn Lapid Pens a Modern Day Situationship Story in 'to love in the 21st century'
June 23, 2023
Lapid lends her soft-spoken pop poise to a tale of what the search for love looks like for Gen Z.
Ashnikko Is Sick and Tired of Being Society's Perfect "Cheerleader"
July 31, 2023
"It's commentary on the need to be fuckable to be commercially viable, and I really do feel that pressure."