From the Site
Octavian Enlists SAINt JHN and Gunna For Intoxicating New Single "Famous"
September 1, 2020
"Famous" ruminates on the pitfalls of success through the lens of an infectious dancehall beat.
![Akurei's 'HAIRDYE' Is His Most Personal Work [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Akurei - otw_1598969248.jpg)
Akurei's 'HAIRDYE' Is His Most Personal Work [Premiere]
September 1, 2020
Akruei opens up on his new EP 'HAIRDYE'
![min.a Talks Musical Upbringing, Her Recording Process, and New Single "Patient" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mina - otw_1598968992.jpg)
min.a Talks Musical Upbringing, Her Recording Process, and New Single "Patient" [Q&A]
September 1, 2020
Korean-American, New York based artist min.a returns with another futuristic and forward thinking pop track titled "Patient."
Younger Hunger Share Mesmerizing Single "Pray 4 U"
September 1, 2020
LA alt-pop band Younger Hunger spark some serious self-realization on their latest single "Pray 4 U."
Rence Melts His Worries Away on "Strawberry Blonde"
September 1, 2020
Rence's latest single, "Strawberry Blonde," is the perfect track to put on when it feels like life is spiraling out of control.
LOCS Proves His Self-Worth on "Nothing Less"
August 31, 2020
What started as just a dream is quickly becoming a reality for up and coming hip hop artist, LOCS.
Sam Fischer Tackles Heartbreak, Disappointment and Gratitude on 'Homework' EP
August 31, 2020
Sam Fischer's latest EP, 'Homework,' is further proof that Fischer has a gift for writing raw, honest music centered around the shared human experience.
girl in red, Scarypoolparty, Sasha Sloan & More Artists You Should Listen To | #NowWatching
August 31, 2020
The Best New Music Playlist from Ones To Watch.
Chloe Lilac Whisks Up a Feverish Pop Punk Dream in 'DOUCHEBAG'
August 31, 2020
In her sophomore EP, Lilac harnesses a frenetic energy that is readily familiar yet wholly her own.
![BIIANCO's New Video Is the Ultimate Embodiment of Embracing Our Eccentricities [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Biianca_1598642092.jpg)
BIIANCO's New Video Is the Ultimate Embodiment of Embracing Our Eccentricities [Premiere]
August 28, 2020
BIIANCO is a unique artist boldly standing out and defying your typical norms.
Lana Del Rey Brings Out Matt Maeson to Perform "Hallucinogenics"
November 18, 2019
The collaboration we never knew we so desperately needed.
Isaac Dunbar Reinvents Himself on "Bleach"
February 18, 2022
"'Bleach' feels as though it's my first single."
Op-Ed: Punk Rock Was Never Meant To Be Cool
March 25, 2022
Punk rock music was created as an outlet to escape popular trends like Top 40 radio. So what happens now?
Ben Kessler and the Complicated Friendship of "Just Wanna Be Your Friend"
April 30, 2020
"This tune is a reminder to get out of my own way."
![FINNEAS - "Let's Fall in Love for the Night" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/finneas-ones-to-watch.gif)
FINNEAS - "Let's Fall in Love for the Night" [Live + Interview] | All Eyes On
March 11, 2019
Watch an exclusive performance + interview with an understated musical genius.
![Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swavay-ones-to-watch-2_1560364255.jpeg)
Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]
June 12, 2019
"'Who We Be' is my most liberating song. It's me telling myself to embrace who I AM."
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
Little Simz's "I Love You, I Hate You" Sees the UK Rapper at the Top of Her Game
July 14, 2021
"I Love You, I Hate You" synthesizes the best parts of both classic and contemporary hip-hop.
![Ones To Catch at SXSW Music Festival 2019 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SXSW-ones-to-watch cover.jpg)
Ones To Catch at SXSW Music Festival 2019 [PLAYLIST]
March 7, 2019
We curated a playlist to help you focus on enjoying yourselves at one of the largest music events in the world.
![Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ananya-birla-ones-to-watch 2.jpeg)
Ananya Birla Shares 5 Artists Helping Her Change Indian Music Stereotypes [TABLES TURNED]
March 5, 2019
Birla is the first Indian born-and-raised artist to go platinum with an English track in India.