From the Site

Taylor Swift (and Us) Are Absolutely Living For Griff's "Vertigo"
September 5, 2023
Griff’s “Vertigo” provides the validity in a very crucial stop in the grieving process: anger.
Author:
Jazmin Kylene

Amelia Moore's “over my ex” Embraces the Harsh Reality of Not Being Ready to Move On
September 5, 2023
Moore's “over my my ex” is a not-so-quiet testament to her impending pop reign.
Author:
Abby Kenna

eee gee Delivers an Indie Pop Triumph in the Kaleidoscopic 'SHE-REX'
September 5, 2023
'SHE-REX' is a colorful indication of eee gee's expansive artistic vision.
Author:
Abby Kenna

Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.
Author:
Jazmin Kylene
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Royal & The Serpent Shows Off Her Softer Side in Fourth Installment of 'Rat Trap' Saga
September 5, 2023
Singer-songwriter Royal & the Serpent continues building her "royalverse" with the next installment of her RAT TRAP saga, RAT TRAP 4: the burden.
Author:
Alessandra Rincon
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Jhariah Is Ready To Risk It All On Latest Single "RISK, RISK, RISK!" | THE NOISE
September 1, 2023
22-year-old Brooklyn-based musician and polymath Jhariah continues building a thrilling, fiercely original musical universe with the release of their latest single, "RISK, RISK, RISK!"
Author:
Alessandra Rincon

teo glacier Teams Up With thuy For Reimagined Version of "Close With Desires (Right Person Wrong Timing)"
September 1, 2023
The breakout single gets a velvety second breath.
Author:
Alessandra Rincon

thuy on Blocking People on Instagram, Ella Mai, and Thirst Following | Close Friends
August 31, 2023
Step into thuy's close friends list with an exclusive interview.
Author:
Jazmin Kylene

Sam Short Walks Us Through Her Debut EP 'Faulty Wiring' Track by Track
August 31, 2023
"Each song on this EP details my experience with my own toxic tendencies, my obsession with melancholia, and pure disillusionment."
Author:
DJ Connor

Ta-Ku Welcomes You Home in the Nostalgic 'Songs To Come Home To'
August 31, 2023
"My heart constantly reminds me that geography has no hold on what I call home.”
Author:
Jazmin Kylene

dexter's "Pressure" Is a Hypnotic Ode to Self-Growth
June 1, 2022
"Pressure” evokes that signature UK alt-pop sound that artists like PinkPantheress have slowly edged into our scene.
Author:
Jazmin Kylene

Greyson Chance on First Dates, Virgos, and Debut Album 'portraits' | Quick 6
March 28, 2019
This is a thing or six you did not know about Greyson Chance and his return to music.
Author:
Maxamillion Polo

Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
Author:
Alissa Arunarsirakul

Jim-E Stack Enlists Dijon on the Glistening "Sweet Summer Sweat"
August 12, 2020
San Francisco-bred producer Jim-E Stack is back with a nostalgic wooze featuring alternative R&B's rising star, Dijon.
Author:
Maddy Quach

YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
Author:
Maxamillion Polo
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Claire Rosinkranz and Jeremy Zucker Extend Summer With "Backyard Boy"
November 11, 2020
For the new version of "Backyard Boy," Rosinkranz taps fellow rising pop darling Jeremy Zucker.
Author:
Malc.

Chiiild Will Have You Hopping on Their 'Synthetic Soul' Train
March 2, 2020
Chiiild is an entrancing mix of old and new.
Author:
Krista Marina Apardian
![Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/absofacto-ones-to-watch-5_1563506706.jpg)
Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]
July 17, 2019
His breakout hit single, "Dissolve" is more than enough to convince you that Absofacto is truly a game changer in modern radio.
Author:
Alissa Arunarsirakul

From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Author:
Emily Bird

Hoeing, Sexual Freedom, and the Pop Banger That Is Kim Petras' "Do Me"
May 30, 2019
"To all my fellow hoes out there... Please STANd for ur national anthem."
Author:
Alissa Arunarsirakul