From the Site

Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
Author:
EJ Saftner

Petey Makes an Anthemic Debut With Genre-Spanning 'Lean Into Life'
September 7, 2021
"My creative process doesn't have anything to do with routine, it has to do with the time and space to think critically about myself."
Author:
Jolene Latimer

Noah Elliott Tries His Best to Welcome the "End of Summer"
September 7, 2021
"End of Summer" is the break-up bop we've all been waiting for.
Author:
Paige MacDonald

Baby and the Brain Break Down Their Rapturous Debut Album 'BrainBaby'
September 7, 2021
<i>BrainBaby</i> is a gossipy blur of angsty fun.
Author:
DJ Connor
Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]
September 7, 2021
"I love the irony of having an anthem about being a horrible person."
Author:
Chloe Liz

NIKI DEMAR Proves a Pop Tour De Force With 'Nights Alone'
September 3, 2021
Nights Alone collects the emotional debris of two years and transforms it into pop perfection.
Author:
DJ Connor

Who Is chloe moriondo? | chloe moriondo on Coming-of-Age and Curing Heartbreak
September 2, 2021
Meet the artist turning the joys and pains of coming-of-age into euphoric and eclectic sonic meditations.
Author:
Maxamillion Polo

Abhi the Nomad Sets His Eyes on the Universe
September 2, 2021
In his fourth studio album, Abhi the Nomad delivers a perfect blend of hip-hop, funk, and R&B.
Author:
Giselle Libby
![Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mobley-visual-ep_1630602234.png)
Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]
September 2, 2021
Mobley's multimedia approach delivers a project that is just as captivating regardless of your medium of choice.
Author:
DJ Connor
![Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/allison-ponthier-live-interview_1630518755.jpg)
Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]
September 1, 2021
"It's important to know yourself and accept yourself despite your thorns and learning to overcome them."
Author:
EJ Saftner

Hablot Brown Gets Transparent About Life in 'OPAQUE'
May 4, 2020
In their stellar new EP, Hablot Brown come face to face with the tumultuous transition into adulthood.
Author:
Emily Smith

girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul

Wallows Deliver on the Heartfelt and Dynamic "I Don't Want to Talk"
October 1, 2021
"'I Don't Want to Talk' is ultimately a song about insecurities."
Author:
Maxamillion Polo

Ride the Emotional Rollercoaster of Olivia O'Brien's Debut Album, 'Was It Even Real?'
April 29, 2019
"I wrote this in a really dark place and I hope I can help other people who may be in that same spot."
Author:
Alyssa Yung

BENEE Finds Herself Torn Between Desire and Heartbreak in "Want Me Back"
June 14, 2019
+ Catch BENEE live in Los Angeles on June 19 at our Baà±o Flaco showcase.
Author:
Maxamillion Polo

Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Author:
Carter Fife

piri & tommy's 'froge.mp3' Is a Playful Garage-Laden Debut
October 24, 2022
piri & tommy’s love manifests as futuristic dance pop.
Author:
Jazmin Kylene
![Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/feng-suave-ones-to-watch-4.jpg)
Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]
February 1, 2019
"It is our first ever music video, so it's the first chance for people to get a peak behind the curtain of our creativity in terms of a visual."
Author:
Anna Scholfield

Yung Gravy's 'Sensational' Has No Right Being This Good
June 3, 2019
Despite the neon pink disco ball, cheetah, and Mario Kart - esque rainbow road that graces his debut album cover, Yung Gravy is no joke.
Author:
Maxamillion Polo

The Albums That Got Us Through School | Staff Picks
September 18, 2019
What album served as your guiding light through those tumultuous school years?
Author:
Ones To Watch Staff