From the Site

Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
Author:
EJ Saftner

Petey Makes an Anthemic Debut With Genre-Spanning 'Lean Into Life'
September 7, 2021
"My creative process doesn't have anything to do with routine, it has to do with the time and space to think critically about myself."
Author:
Jolene Latimer

Noah Elliott Tries His Best to Welcome the "End of Summer"
September 7, 2021
"End of Summer" is the break-up bop we've all been waiting for.
Author:
Paige MacDonald

Baby and the Brain Break Down Their Rapturous Debut Album 'BrainBaby'
September 7, 2021
<i>BrainBaby</i> is a gossipy blur of angsty fun.
Author:
DJ Connor
Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]
September 7, 2021
"I love the irony of having an anthem about being a horrible person."
Author:
Chloe Liz

NIKI DEMAR Proves a Pop Tour De Force With 'Nights Alone'
September 3, 2021
Nights Alone collects the emotional debris of two years and transforms it into pop perfection.
Author:
DJ Connor

Who Is chloe moriondo? | chloe moriondo on Coming-of-Age and Curing Heartbreak
September 2, 2021
Meet the artist turning the joys and pains of coming-of-age into euphoric and eclectic sonic meditations.
Author:
Maxamillion Polo

Abhi the Nomad Sets His Eyes on the Universe
September 2, 2021
In his fourth studio album, Abhi the Nomad delivers a perfect blend of hip-hop, funk, and R&B.
Author:
Giselle Libby
![Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mobley-visual-ep_1630602234.png)
Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]
September 2, 2021
Mobley's multimedia approach delivers a project that is just as captivating regardless of your medium of choice.
Author:
DJ Connor
![Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/allison-ponthier-live-interview_1630518755.jpg)
Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]
September 1, 2021
"It's important to know yourself and accept yourself despite your thorns and learning to overcome them."
Author:
EJ Saftner

Charlotte Lawrence Explores the Pain of Falling in Love With Your Best Friend in "Boys Like You"
June 29, 2023
"We’ve all been there. It hurts, but it doesn’t have to pull you under. I’m dancing through the ache, and I hope you can dance with me.”
Author:
Giselle Libby

ROLE MODEL's "hello!" Is a Sunlit Romp Through Loneliness
October 15, 2019
Bewitching, quirky, and reminiscent of early Elton John? Role Model's latest single has us hooked.
Author:
Jessica Thomas

Amindi and Kari Faux's "Love Em Leave Em" Is the Decade's First Anthem for Ladies
January 9, 2020
Heed the advice of Amindi and Kari Faux. Chase a bag, not a man.
Author:
Bianca Brown

Alé Araya and aisu Craft a Dancefloor Dream With "Citrine"
August 24, 2022
Araya and aisu find themselves intertwined in perfect harmony.
Author:
Carter Fife

Etta Bond Beautifully Captures The Grey-Area Where Love Resides with 'He's Mine' Album
April 1, 2019
"As soon as I was able to be honest and acknowledge something within myself, especially in music, things changed. This is the most important moment in my life right now."
Author:
Chuck Ramos
![For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kareen-lomax-hard-feelings-interview_1620073512.jpeg)
For Kareen Lomax, Creating 'Hard Feelings' Was Therapy [Q&A]
May 3, 2021
For budding R&B artist Kareen Lomax, the story of her career thus far has not been a straight trajectory but a winding road.
Author:
Jessica Thomas

24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"
April 30, 2020
The chemistry between these two superstars in the making is undeniable.
Author:
Tyler Borland
![seeyousoon Needs You to "Shut Up" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Animated GIF-downsized_large_1593097870_1593461733.gif)
seeyousoon Needs You to "Shut Up" [Premiere]
June 25, 2020
Them Florida boys (and girl) are back at it again.
Author:
Malc.

Remi Wolf, Dominic Fike, UMI, and More Artists You Should Listen to Now | #NowWatching
June 26, 2020
The best new music playlist on Ones To Watch.
Author:
Malc.
Meet Pacifica, the Argentine Indie Rock Duo Soundtracking Your "Premature Rejection"
August 9, 2023
"With western cowboy riffs and a lot of distortion, we invite you to come our way and remember Pacifica."
Author:
Alessandra Rincon