From the Site
Dijon's "Many Times" Is a Moment of Infectious Emotional Honesty
September 20, 2021
Dijon is making once-in-a-lifetime music.
![Safiyyah Gets Candid on the Slow-Burning "Let You In" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Safiyyah-let-you-in_1632154334.jpg)
Safiyyah Gets Candid on the Slow-Burning "Let You In" [Q&A]
September 20, 2021
Safiyyah is "a lil West London gal" creating music with a timeless edge.
![Boy Willows Finds Spiritual and Physical Healing on 'BANGS' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boy-willows-bangs_1632158509.jpg)
Boy Willows Finds Spiritual and Physical Healing on 'BANGS' [Q&A]
September 18, 2021
"Landon from a year ago would give anything to talk to Landon right now."
Whethan, ericdoa, and glaive Kick Off a New Era With "Think You Right"
September 17, 2021
Whethan, ercidoa, and glaive play by their own rules.
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
![Meet Jex Nwalor, Your Next R&B Obsession [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jex-nwalor_1631895560.JPEG)
Meet Jex Nwalor, Your Next R&B Obsession [Premiere + Q&A]
September 17, 2021
The 18-year-old artist's debut single is finally here.
KayCyy's "ASTK!" Takes Us on the Trip of a Lifetime Ahead of His Debut Project
September 16, 2021
The Kanye West protegée is up next.
wolfacejoeyy Is Subverting Expectations With Each New Release
September 16, 2021
wolfacejoeyy refuses to be pigeonholed into a single sound or idea.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
Joel Blackmon is Earnest and Honest on "Morning"
June 24, 2020
Blackmon's vibrant harmonies and near-tears romantic lyricism will make him an instant favorite for those needing musical accompaniment to their summer love quests.
Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
PawPaw Rod Delivers Honeyed Words of Affirmation in “Message (Better Days)”
July 18, 2022
"If you overthink, are hard on yourself sometimes and have to remind yourself to be present, I feel you baby, you’re just like me.”
![Berhana's 'HAN' Is a Sonic Treatise On Intent [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Berhana - 714_1571159473.jpg)
Berhana's 'HAN' Is a Sonic Treatise On Intent [Q&A]
October 15, 2019
"Everything is intentional. The details are always the best part, it makes it special."
![Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aura-ones-to-watch_1571351882.jpeg)
Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]
October 17, 2019
Au/Ra may be the only artist we know who can speak Elvish.
![ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alus-ones-to-watch-3_1572899419.jpg)
ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]
November 4, 2019
"'Cherry' is a women's anthem for creating that fantasy world of desire."
beabadoobee's "Sun More Often" Visual Takes Us Out of This World
February 6, 2020
Our favorite space cadet returns with a cosmic video.
Lyn Lapid Pens a Modern Day Situationship Story in 'to love in the 21st century'
June 23, 2023
Lapid lends her soft-spoken pop poise to a tale of what the search for love looks like for Gen Z.
Ashnikko Is Sick and Tired of Being Society's Perfect "Cheerleader"
July 31, 2023
"It's commentary on the need to be fuckable to be commercially viable, and I really do feel that pressure."
"Porsche" Is Kacy Hill's Self-Love Mantra
April 13, 2020
An ethereal reminder to not let yourself get in your own way.