From the Site
aldrch Is the Latest Artist Breaking Hyperpop's Boundaries
September 28, 2021
"I love having the ability to curate a collection of what I think is cool... and show everyone what's next in music."
Montell Fish Fleshes Out His Creative Journey With the Breathtaking "Wings"
September 27, 2021
Spanning multiple disciplines, Montell's creative vision is hypnotic.
The Greeting Committee's 'Dandelion' Is a Raw and Beautiful Breakup Album
September 27, 2021
<i>Dandelion</i> is a collective piece of solace, one that lets you know there is comfort to be found in when and how you choose to move on.
![Frames on Pop-Punk, Sex Work, and Their Debut Album 'Every Room' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frames-interview-every-room_1632853235.png)
Frames on Pop-Punk, Sex Work, and Their Debut Album 'Every Room' [Q&A]
September 27, 2021
Frames is aiming to create the next wave of music-videos-playing-on-MTV pop-punk.
Harley Alaska Introduces Himself With the Heartbreaking "Lose You Too"
September 27, 2021
The Sydney-based artist's debut single speaks to the bittersweet feeling of losing yourself in someone else.
99 Neighbors Bare Their Soul on 'Wherever You're Going I Hope It's Great'
September 24, 2021
In their hauntingly beautiful debut album, the art-rap group reimagines the music collective.
Royal & the Serpent's "Chips" Is a Captivating Portrait of Emotional Turmoil and Anxiety
September 24, 2021
"Chips" showcases a softer side of Royal without sacrificing the irresistible bite of The Serpent.
Myles Lloyd Means Business in Commanding New Single "Down Under"
September 24, 2021
"I had enough of being patient and had to start coming for what is mine."
Ben Chandler Transforms Past Mistakes to Sonic Bliss on 'Unity'
September 24, 2021
<i>Unity</i> is a deeply human project, one unafraid to explore its main character's flaws.
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
![NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nombe-heels-video-chromatopia_1583874695.jpeg)
NoMBe Heads to the Desert For the Joy-Inducing "Heels" Video [Premiere]
March 10, 2020
NoMBe unveils the visual for the latest single from his highly-anticipated album.
![Akinyemi Dives Deep in the Self-Reflective "Seaworld" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/akinyemi-ones-to-watch-2_1569426650.jpeg)
Akinyemi Dives Deep in the Self-Reflective "Seaworld" [PREMIERE]
September 25, 2019
"It's a song for the outcast, for the introvert, for the person who needs some time to spend by themselves and pursue their dreams."
![mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch_1572897009.jpeg)
mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]
November 4, 2019
This is happy music for sad people.
![Ones To Watch and The Noise Presents: Palaye Royale [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/palaye-royale-ones-to-watch_1580228257.jpg)
Ones To Watch and The Noise Presents: Palaye Royale [Announcement]
January 28, 2020
Playe Royale is bringing their enthralling fashion-art rock vision across North America.
"Self!" Is Isaia Huron Hitting His Creative Stride
March 19, 2021
Isaia Huron is finally back with a new single titled "Self!"
Maisie Peters Has All the Makings of Tomorrow's Breakout Pop Star on "Psycho"
July 1, 2021
"Psycho" sees Peters transform from wear-your-heart-on-your-sleeve hopeless romantic to a veritable radio-ready star.
BLACKSTARKIDS Say "All Cops Are Bastards*" on Explosive New Single
September 23, 2021
"All Cops Are Bastards*" is punk in its truest form.
![Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordan-tariff-ones-to-watch-2.jpeg)
Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]
January 9, 2019
"We wanted it to look and feel isolating, the way a lot of us feel in tough times of our lives. But ultimately strong and ready to take on whatever lies ahead."
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.