From the Site
glaive and ericdoa Continue to Break the Mold on 'then I'll be happy'
October 7, 2021
On their joint project glaive and ericdoa cement their place not just in the world of hyperpop but music at large.
Who Is Claire Rosinkranz?
October 7, 2021
Meet Claire Rosinkranz, the pop tour de force soundtracking Gen Z.
Julia Wolf Puts the Shy Girls First on Debut EP 'Girls in Purgatory'
October 7, 2021
On her debut EP, Julia lays the foundation for an extremely relatable pop breakthrough.
daysormay Take the Ultimate First Step Forward With Debut Album 'Just Existing'
October 7, 2021
<i>Just</i> Existing draws on deep, painful subjects and releases them through grit, synths, and electro pumps.
Max Bennett Kelly's "Happy Healthy, Well-Adjusted" Video Is a Three A.M. Fever Dream
October 7, 2021
The video takes us back to waking up in the middle of the night to the sound of George Lopez yelling out from the darkness.
![Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leah-kate-f-u-anthem_1633624303.jpeg)
Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]
October 7, 2021
Kate's latest is the ultimate anthem for moving on but not forgetting.
![ROZET Proves an Unpredictable Wildflower With "Cake Face" Video [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rozet-cake-face_1633623300.JPG)
ROZET Proves an Unpredictable Wildflower With "Cake Face" Video [Premiere + Q&A]
October 7, 2021
"I really never know what I'll do or how I'll do it. I feel so peaceful and calm within that hotspring of identity."
Jeshi Presents an Intoxicating Vision For Rap on "Hit By a Train"
October 7, 2021
"I just want to make music that speaks into people's lives."
Alex Porat Walks Us Through Her Iridescent Mini Album 'Miss Sick World,' Track By Track
October 6, 2021
Porat delivers on a project full of emotional and sonic highs.
![Clubhouse Is Making Their Way Through Life, Curveballs and All [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/clubhouse-no-way_1633537004.png)
Clubhouse Is Making Their Way Through Life, Curveballs and All [Q&A]
October 6, 2021
From overcoming cancer to embarking on tour with one of their favorite bands, Clubhouse is taking every moment in stride.
Cassowary Makes a Beautiful and Radically Adventurous Debut
April 29, 2020
Cassowary creates jazz-infused music for early mornings, lazy afternoons, and everything in between.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
![Fana Hues Continues to Amaze With "Icarus" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fana hues - otw_1601033460.jpg)
Fana Hues Continues to Amaze With "Icarus" [Premiere]
September 25, 2020
We'd like to introduce you to "rising" R&B artist Fana Hues, as she shares her second single "Icarus."
underscores’ “Cops and Robbers” Is a Melting Pot of HyperPop Mastery
May 10, 2023
“Cops and Robbers” invokes Radiohead’s madness, early 2000s pop melodies, and modern hyperpop production.
bülow Continues Her Reign As Pop Royalty with 'Crystalline' EP
April 8, 2019
Known for her edgy lyrics and relentlessly catchy melodies, pop songstress bülow is digging even deeper into the young female experience with her new EP.
22 Rising Artists on the First Record They Ever Bought
April 13, 2019
These are the records that shaped our favorite artists.
boyband Releases "get home safely," With All Proceeds Going to NAACP Legal Defense Fund and RAINN
June 12, 2020
"get home safely" is as much a response to recent events as it is a response to a deep-seated anxiety for far too many Americans.
Patricia Lalor Is the Perfect Addition to Your Quarantine Soundtrack
October 21, 2020
In covering everyone from The Maràas to Radiohead, the 15-year-old Irish artist perfectly captures the powerful feeling of self-discovery.
Even BETWEEN FRIENDS Aren't Immune to the Pain of a Situationship in "Bruise"
April 7, 2023
"We wrote ‘Bruise’ about giving too much to someone who isn’t reciprocating."
![JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JJ-Wilde-ones-to-watch-crop_1564600018.jpg)
JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]
July 31, 2019
What could be more fulfilling than wearing super trendy outfits while dancing around to an empowering alt-rock anthem in the desert?