From the Site

Swansea Skag Trades Addiction For Connection on 'you'll be dead before you know it'
December 17, 2021
Swansea Skag is experimental, raw, and refreshingly authentic.
Author:
Nathan Ahamed

Imad Returns to His Roots on the Samia-Assisted "Makan"
December 17, 2021
"It's through these moments where you learn the most about yourself, your craft and appreciate the small things in life."
Author:
Joe Beer

Oliver Tree Taps Trippie Redd & Ski Mask The Slump God For Ruthless "Life Goes On" Remix
December 17, 2021
Life goes on and on and on and so do the remixes.
Author:
Arielle Lana LeJarde

Making (Not Raw) Fried Chicken With payton | Bone Apple Tea
December 16, 2021
payton may have a knack for racking up fans in the millions but can he cook chicken all the way through?
Author:
Ruby Scott

Tierra Whack Is Once Again Proving Herself a Genre-Spanning Visionary
December 16, 2021
Whack consistently delivers on a multidisciplinary vision in a way that few of her peers can match.
Author:
Carter Fife

Meet Yu Su, the Multicultural Electronic Artist Blending the East and West
December 15, 2021
Born and raised in Kaifeng, China, Yu Su (è‹çމ) is creating electronic music all her own.
Author:
Natalie Lei
![MYKA's "gucci bloom" Is a Bittersweet Ode to Sudden Heartbreak [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/myka-gucci-bloom-interview_1639681220.jpg)
MYKA's "gucci bloom" Is a Bittersweet Ode to Sudden Heartbreak [Q&A]
December 15, 2021
"Anyone who listens to my music and relates, I call them 'unknown' because that's how it feels. That's what the fear is."
Author:
Chloe Liz
![Meet EAST AV3, the Energetic Trio Bringing an Electrifying Flow to Adelaide [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/OTW-1280X720-Press-shot_1639526010.jpg)
Meet EAST AV3, the Energetic Trio Bringing an Electrifying Flow to Adelaide [Q&A]
December 14, 2021
EAST AV3's charisma is infectious.
Author:
Jessica Magtalas

The 25 Best Albums of 2021 | Ones To Watch Staff Picks
December 14, 2021
These are the projects that soundtracked one hell of a year.
Author:
Staff

Chloe George Soars on the Nostalgic, Heartfelt "The Door"
December 13, 2021
Following a viral single, Chloe is proving she has what it takes to be a lasting presence.
Author:
Nathan Ahamed

Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Author:
Jenna Singer
![Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-worm-food-interview-1667578407.jpeg)
Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]
November 4, 2022
"For me, I can't see a world where I could possibly write a good song without being vulnerable."
Author:
Tatum Van Dam
![Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-ones-to-watch.jpg)
Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]
May 8, 2019
"A primary focus for making this video was to simply have a great time filming and to showcase a side of the band that people haven't seen before."
Author:
Alissa Arunarsirakul

Alessia Cara Brings a Heavenly Air to Alec Benjamin's Breakout Hit, "Let Me Down Slowly"
January 8, 2019
The story of Alec Benjamin is an underdog tale nearly too good to be true.
Author:
Maxamillion Polo

Boyish Enter the Ring in "I Think I Hate It Here"
April 18, 2022
"I Think I Hate It Here" is a whirlwind of unconventional distorted sounds and ethereal textures."
Author:
Alessandra Rincon

Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
Author:
Maxamillion Polo
!["Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-brook-and-the-bluff-ones-to-watch_1570118881.jpg)
"Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]
October 3, 2019
Their soul-filled indie rock sound is exceptionally neat and mature so it's no surprise that they're finally on our radar.
Author:
Alissa Arunarsirakul

Charlotte Lawrence Offers a Striking Critique of Society in "God Must Be Doing Cocaine"
November 15, 2019
Lawrence is no longer a pop star in the making. She is a genreless artist taking to heart society's failings.
Author:
Bianca Brown
![Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michi-ones-to-watch_1566504687.jpg)
Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]
August 22, 2019
"'Still Feel U' is a summer night embodiment of escaping a funk and rediscovering a lust for self-appreciation."
Author:
Alissa Arunarsirakul

Briston Maroney Unveils the Stirring “Paradise,” Announces Paradise Festival
July 12, 2022
"Paradise" is the sonic definition of carpe diem.
Author:
Maxamillion Polo