From the Site

Alexander 23's "Hate Me If It Helps" Is a Heart-Rending Search For Closure
February 10, 2022
"Hate Me If It Helps" is a maelstrom of lingering feelings, words left unsaid.
Author:
Joey Legittino

LØLØ and Maggie Lindemann Unite the Freaks and Geeks on "debbie downer"
February 10, 2022
LØLØ is cementing herself as a central pillar of the pop-punk revival.
Author:
Alessandra Rincon
![Hot Flash Heat Wave Release Berserk-Inspired "Bay Boys" Ahead of Upcoming LP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hot-flash-heat-wave-bay-boys_1644536117.jpeg)
Hot Flash Heat Wave Release Berserk-Inspired "Bay Boys" Ahead of Upcoming LP [Premiere]
February 10, 2022
"Bay Boys" is a biker gang allegory that tells the story of a wandering character who's always seeking escape.
Author:
Alessandra Rincon

16 Black Artists You Should Listen to This Black History Month (And Every Month)
February 9, 2022
Black artists have and always will shape the music landscape across every genre imaginable.
Author:
Maxamillion Polo
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
Author:
DJ Connor

Luna Li and beabadoobee Join Forces For the Mesmerizing "Silver Into Rain"
February 9, 2022
"Silver Into Rain" is an immaculate teaser of what awaits us on Li's hotly-anticipated debut album.
Author:
Holly Alvarado

Hans Williams Speaks Volumes on "All Is Well"
February 8, 2022
"I hope to spark a conversation with 'All Is Well' over how we as people - especially those in my generation - deal with mental health."
Author:
Joey Legittino

Tate McRae's "she's all i wanna be" Is All I Wanna Listen to
February 7, 2022
"she's all i wanna be" is a sadly relatable confession in the guise of a pop stunner.
Author:
Tatum Van Dan

$NOT and A$AP Rocky Collide on "Doja" Cat-Inspired Visual
February 7, 2022
"Doja" is a hard-hitting hit written in praise of one of hip-hop's most celebrated icons.
Author:
Carter Fife

Every Song Featured in Euphoria Season 2, Episode 5
February 7, 2022
A music-lite episode brings its fair share of feels.
Author:
Alessandra Rincon

Issue 03: Summer Devotion
June 27, 2023
Our latest issue features Isabel LaRosa, Deb Never, Hojean, Rocco, and everything you need to get over your summer situationship.
Author:
Ones To Watch Staff
![ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alx-love-on-top_1589471904.jpeg)
ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]
May 14, 2020
ALX, Dominic Fike's confident younger brother, and his undeniable talent for music is not going unnoticed.
Author:
Precious Kato

ROLE MODEL's "notice me" (acoustic) Is Utterly Captivating
February 6, 2020
notice me ROLE MODEL - senpai (✿ ♥‿♥)
Author:
Alissa Arunarsirakul

Cavetown's "Home" Video Is as Beautifully Delicate as His Voice
June 10, 2019
The 20-year-old Brit has been breaking down the barrier between artist and listener with his heart-melting indie-pop since he launched his YouTube channel in 2014.
Author:
Brady Moses

Still Woozy Will Have You Creepin' Thru the "Window" to See Your Summer Lover
April 17, 2020
Still Woozy feels like he can never falter.
Author:
Jenna Singer

Meet ivri, the Soft-Spoken Indie Artist Worming Her Way Into Our Brains and Hearts
August 21, 2023
Soundtracking solemn nights and the haunting of our own looming shadow, ivri is a champion for the lonely and wistful.
Author:
Jazmin Kylene

88rising's Pop Star NIKI Previews Her Forthcoming Album With 'wanna take this downtown?' EP
May 20, 2019
"[The EP] truly expanded my own definition of not only who I am but also who I can be as an artist and that really, there are no rules."
Author:
Alissa Arunarsirakul

BENNEE's "Supalonely" Video Is a Technicolor Dreamscape
February 5, 2020
The anthem for anyone who has ever felt super lonely gets the video treatment.
Author:
Emily Smith
J.Lamotta Has Us Completely Wrapped Around Her Finger
November 14, 2019
The Berlin-based neo-soul artist instills a piece of her spirit into each record.
Author:
Chuck Ramos

Peter McPoland's "String Lights" Is Painstakingly Beautiful
January 17, 2022
McPoland is as heartfelt and raw as ever.
Author:
Tatum Van Dam