From the Site
Alexander 23's "Hate Me If It Helps" Is a Heart-Rending Search For Closure
February 10, 2022
"Hate Me If It Helps" is a maelstrom of lingering feelings, words left unsaid.
LØLØ and Maggie Lindemann Unite the Freaks and Geeks on "debbie downer"
February 10, 2022
LØLØ is cementing herself as a central pillar of the pop-punk revival.
![Hot Flash Heat Wave Release Berserk-Inspired "Bay Boys" Ahead of Upcoming LP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hot-flash-heat-wave-bay-boys_1644536117.jpeg)
Hot Flash Heat Wave Release Berserk-Inspired "Bay Boys" Ahead of Upcoming LP [Premiere]
February 10, 2022
"Bay Boys" is a biker gang allegory that tells the story of a wandering character who's always seeking escape.
16 Black Artists You Should Listen to This Black History Month (And Every Month)
February 9, 2022
Black artists have and always will shape the music landscape across every genre imaginable.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
Luna Li and beabadoobee Join Forces For the Mesmerizing "Silver Into Rain"
February 9, 2022
"Silver Into Rain" is an immaculate teaser of what awaits us on Li's hotly-anticipated debut album.
Hans Williams Speaks Volumes on "All Is Well"
February 8, 2022
"I hope to spark a conversation with 'All Is Well' over how we as people - especially those in my generation - deal with mental health."
Tate McRae's "she's all i wanna be" Is All I Wanna Listen to
February 7, 2022
"she's all i wanna be" is a sadly relatable confession in the guise of a pop stunner.
$NOT and A$AP Rocky Collide on "Doja" Cat-Inspired Visual
February 7, 2022
"Doja" is a hard-hitting hit written in praise of one of hip-hop's most celebrated icons.
Every Song Featured in Euphoria Season 2, Episode 5
February 7, 2022
A music-lite episode brings its fair share of feels.
Jump Straight Into SG Lewis' & Ruel's Fire with "Flames"
May 10, 2019
SG Lewis' electronic stylings + Ruel's steamy vocals = "Flames"
Greyson Chance on First Dates, Virgos, and Debut Album 'portraits' | Quick 6
March 28, 2019
This is a thing or six you did not know about Greyson Chance and his return to music.
Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
Allan Rayman Looks Back on His Life on 'Roadhouse 02'
March 21, 2022
<i>Roadhouse 02</i> is some of Rayman's most captivating and hypnotic work to date.
dexter's "Pressure" Is a Hypnotic Ode to Self-Growth
June 1, 2022
"Pressure” evokes that signature UK alt-pop sound that artists like PinkPantheress have slowly edged into our scene.
Jim-E Stack Enlists Dijon on the Glistening "Sweet Summer Sweat"
August 12, 2020
San Francisco-bred producer Jim-E Stack is back with a nostalgic wooze featuring alternative R&B's rising star, Dijon.
Chiiild Will Have You Hopping on Their 'Synthetic Soul' Train
March 2, 2020
Chiiild is an entrancing mix of old and new.
![Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/absofacto-ones-to-watch-5_1563506706.jpg)
Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]
July 17, 2019
His breakout hit single, "Dissolve" is more than enough to convince you that Absofacto is truly a game changer in modern radio.
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.