From the Site
ROLE MODEL Lays It All on the Line With "neverletyougo"
March 25, 2022
"neverletyougo" places you front-and-center in a moment of unabashed intimacy.
Meet Ethel Cain, the Cult Artist Penning a New Sonic Testament
March 24, 2022
You would be forgiven for mistaking Cain as a transfixing cult leader.
Yves Jarvis Delivers a Synesthetic Experience With "Bootstrap Jubilee"
March 24, 2022
What do you get when you paint words with flowers and squeeze sounds out of hysteria?
Omar Apollo Is Feeling Himself on Pharrell Williams and Chad Hugo-Produced "Tamagotchi"
March 24, 2022
"Tamagotchi" sounds like expensive cologne and post-breakup thirst traps.
beabadoobee Shares Spirited Single "Talk," Announces New Album 'Beatopia'
March 23, 2022
"It's about doing things that aren't necessarily healthy or great for you, but you can't help indulging."
flor Makes Three Cocktails For Their Three New Singles | Bone Apple Tea
March 23, 2022
Alternative pop band flor join us on this hangover-inducing episode.
Meet The Let Go, the Indie Pop Duo Capturing All Your Lingering Feelings
March 22, 2022
The Let Go is the perfect duo for anyone who has ever thought to themselves, "I wish I could <i>delete my feelings</i>."
King Princess' "For My Friends" Is a Beautiful Portrait of Platonic Love
March 21, 2022
"For My Friends" signals a new chapter for the breakout artist.
Allan Rayman Looks Back on His Life on 'Roadhouse 02'
March 21, 2022
<i>Roadhouse 02</i> is some of Rayman's most captivating and hypnotic work to date.
![Jo MacKenzie Explores the Full Range of Being a 'Tourist' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jo-mackenzie-tourist-interview_1647880638.jpeg)
Jo MacKenzie Explores the Full Range of Being a 'Tourist' [Q&A]
March 21, 2022
From teenage insecurity to big-city disillusionment, Mackenzie examines what it feels like to not perfectly belong.
![Relive So What!? With 3OH3!, Simple Plan, Maggie Lindemann, and More [Q&A] | The Noise](https://s3-us-west-2.amazonaws.com/onestowatch-v2/so-what-music-festival-2022-1654716012.png)
Relive So What!? With 3OH3!, Simple Plan, Maggie Lindemann, and More [Q&A] | The Noise
June 8, 2022
Revisit the insanity of So What!? Music Festival with us and some of our favorite artists.
whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
![Genevieve Stokes Hits the Nail on the Head With "Lonely and Bored" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/genevieve stokes ones to watch smaller_1590076388.jpg)
Genevieve Stokes Hits the Nail on the Head With "Lonely and Bored" [Premiere + Q&A]
May 21, 2020
"Lonely and Bored" feels warm though its concept is chilling, especially now in isolation. Stokes uses swirling echoes and a gentle melody to provide a backdrop to her overly honest words.
![Take a Voyage on Polo & Pan's Funky 'Caravelle' at Coachella 2019 & Beyond [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/polo-pan-ones-to-watch.jpg)
Take a Voyage on Polo & Pan's Funky 'Caravelle' at Coachella 2019 & Beyond [Q&A]
January 7, 2019
Combining unpredictable arrangements of jazz, soul, funk, disco, and house, Polo & Pan recently invited US fans into their vibrant and immersive live show.
The Dismissal of Lil Nas X's "Old Town Road" as Country Speaks to a Larger Issue in Music
March 30, 2019
This is bigger than a country music problem; this is a music problem.
![The Buttertones Come of Age in "Fade Away Gently" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-buttertones-fade-away-gently_1584021299.jpg)
The Buttertones Come of Age in "Fade Away Gently" [Premiere]
March 12, 2020
The Buttertones make the rare sort of music that simply does not go out of style.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
Emotional Oranges Plays With a Sensual Double Entendre in "Just Like You"
August 27, 2019
"We started off writing about the double standard around women being open about masturbating... But it's really just a love song about passion and longing for your partner when they're not around."
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Phoneboy Explore Pitfalls Of Fame On New Single “Ferrari”
January 19, 2023
New Jersey indie rock band Phoneboy are kicking off their new album cycle in style and with a dash of existential dread with the release of their latest single, "Ferrari."
ella jane Continues Her Momentum with "nothing else i could do"
July 17, 2020
ella jane continues her momentum with her brand new single "nothing else i could do".