From the Site
Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
Beauty School Dropout Deliver an Electrifying Label Debut With "Assassin"
May 25, 2022
If you don't know the name Beauty School Dropout, you're missing out.
![KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kairo-love-letters-to-houston_1653496033.jpeg)
KAIRO Is Aiming to Be the Pop Stars They Never Saw in the Mirror [Q&A]
May 25, 2022
"I'm happy that we... are able to make our music with our skin, our hair, our real appearance, and be confident."
WOAH Take a Dreamlike Step Forward With "Drowning"
May 25, 2022
"We decided to amplify the energy, high production, and synthesizers that we liked in order to experiment and further develop our sound."
Rewind: Our 5 Favorite Music Videos of Last Week
May 24, 2022
Pull up a chair, grab some popcorn, and enjoy.
grentperez Is the Hopeful Romantic We Need
May 24, 2022
Thoughtful, personal, honest, and endearing, grentperez makes music to cure the soul.
ericoda Ascends to Even Greater Heights With 'things with wings'
May 23, 2022
<i>things with wings</i> is an album rife with catharsis, and one that makes the most of its genre-defying star.
BUZZ Questions What It Means to Be "Human"
May 23, 2022
Having penned hits for artists like Kylie Minogue, Hayley Kiyoko, and Katy Perry, we're finally getting to witness BUZZ's talent manifest.
Dear Spring Release Thrashing Single "Newspeak" Ahead Of EP | The Noise
May 23, 2022
"'Newspeak' examines self-destructive tendencies and the struggle of expression in an age of extreme polarization."
Cannon Can't Keep Up With His "College Friends" in New Genre-Spanning Single
May 23, 2022
"I soon came to realize that in trying to be two places at once, I ended up nowhere."
Debbii Dawson Pens a Resounding First Chapter With 'Learning'
July 24, 2023
Dawson’s 'Learning' is folk-pop at its finest.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
![Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-martin-ones-to-watch-4.jpg)
Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]
March 13, 2019
The writer of Maroon 5's "Daylight" and Jason Derulo's "Want to Want Me" is stepping into the limelight.
![Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kat-cunning-ones-to-watch 2.jpeg)
Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]
March 29, 2019
"The song is about birds pecking at you-thoughts that keep you up at night... the arresting feeling that you can't and won't ever fit in."
RMR, JAWNY, 100 gecs, and More Artists You Should Listen to Now | #NowWatching
February 28, 2020
The best new music playlist on Ones To Watch.
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
![AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AHAH_Muack_Press3 - otw_1598556733.jpg)
AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]
August 27, 2020
We caught up with the M-Pop pioneers for a Q&A.
![Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lizzy-land-ones-to-watch-crop_1562870078.JPG)
Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]
July 11, 2019
"It's a relationship with a person, a substance, a moment that you can't let go and a feeling that might fuel the fire for now, but eventually dies out."
![Get Your Dose of Post-Show Pizza in Ocean Alley's 11 BTS Photos [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ocean-alley-ones-to-watch-crop_1564439486.jpg)
Get Your Dose of Post-Show Pizza in Ocean Alley's 11 BTS Photos [TOUR DIARY]
July 29, 2019
Strap in for a wild ride of hose showering, pizza eating, scooter riding, and beer drinking with these Aussie talents.
Luna Li Taps Serena Isioma For the Ethereal "Flower (In Full Bloom)"
September 28, 2021
"Flower (In Full Bloom)" is a small dose of sonic sunshine.