From the Site

Honeycraft Explores Imagined Suffering in "Outsider"
November 22, 2019
A critical examination of self-pity has never sounded this good.
Author:
Precious Kato

Kaash Paige Is R&B's New Dream Girl
November 22, 2019
Kaash Paige makes "indie music for the soul."
Author:
Precious Kato

Ginger Root Goes Back to School in Darling "B4" Visual
November 21, 2019
For all the kids who wanted to be in an "Indie Band" when they grew up.
Author:
Precious Kato
![Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayoni-ones-to-watch_1574266363.jpeg)
Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]
November 20, 2019
Ayoni's latest music video emanates a mystic energy.
Author:
Precious Kato
![Marie Lang's "Don't Wanna Go Back" Is Glowing With Femininity [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marie lang ones to watch smaller_1574193023.jpg)
Marie Lang's "Don't Wanna Go Back" Is Glowing With Femininity [Premiere]
November 18, 2019
A song for anyone who has experienced the pains and joy of a friendship turning into something more.
Author:
Precious Kato

Brandt Orange Makes Dreamlike Precision Sound "Effortless"
November 18, 2019
Brandt Orange's latest is his most ambitious to date.
Author:
Kristin Robinson

Kyle Lux's 'No Roof Access' Is His Subconscious Personified
November 18, 2019
Lux's music is the equivalent of autumn transitioning to winter.
Author:
Bianca Brown

Ama Lou Cements Herself as an Artist to Know in 'Ama, who?'
November 15, 2019
In her major label debut, Lou captures what it sounds like to be effortlessly self-assured.
Author:
Matthew Rudas

Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
Author:
Matthew Rudas
J.Lamotta Has Us Completely Wrapped Around Her Finger
November 14, 2019
The Berlin-based neo-soul artist instills a piece of her spirit into each record.
Author:
Chuck Ramos
![FARR Presents Their Most Intimate Single Yet, "Someway Somehow" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/farr-ones-to-watch 2.jpeg)
FARR Presents Their Most Intimate Single Yet, "Someway Somehow" [PREMIERE]
February 14, 2019
"...love and hope will always be there to see us through the darkest times."
Author:
Kelly Itatani

'Not Waving, But Drowning' Is Irrefutably a Loyle Carner Project
April 23, 2019
Carner bridges the gap of nostalgia-inducing hip-hop and pertinent modern sensibilities in what proves to be an emotionally-laden sophomore effort.
Author:
Maxamillion Polo

Brianna Castro Returns to "Do It Again"
September 29, 2021
"Do It Again" proves that Brianna Castro's star is still rising.
Author:
Malcolm J. Gray

Hablot Brown and Friends Are Back with the Buttery Smooth "Peace of Mind"
April 26, 2019
A seamless collaboration with Braxton Cook, Floyd Fuji and MALIA, the single is a prime example of how powerful getting talented musicians in the same room can be.
Author:
Anna Scholfield
![ZOLA Does Not Want to Be Put In a Box [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zola-ones-to-watch_1576864228.jpeg)
ZOLA Does Not Want to Be Put In a Box [Q&A]
December 20, 2019
We sit down with the rising bilingual indie artist ahead of her upcoming debut album.
Author:
Kristin Robinson

Ai Bendr Displays Vocal Prowess on Her Debut "Love Me Low"
June 29, 2020
Ai Bendr's chilling debut is a beautiful showcase of her singing ability.
Author:
Tyler Borland
![UMI - "Remember Me" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Umi-live-ones-to-watch_1560287994.jpg)
UMI - "Remember Me" [Live + Interview] | All Eyes On
June 11, 2019
Existing at the crossroads of alternative neo-soul and R&B is UMI and her otherworldly brand of bedroom R&B.
Author:
Green Lee
![James Vickery Treats Us to the Most Soulful Live Rendition Of "Something Good" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/james-vickery-ones-to-watch_1561052009.jpeg)
James Vickery Treats Us to the Most Soulful Live Rendition Of "Something Good" [PREMIERE]
June 20, 2019
"Being a live artist has always been one of the most important aspects for me."
Author:
Alissa Arunarsirakul
![Easy Life - "Pockets" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/easy-life-ones-to-watch_1562353581.jpeg)
Easy Life - "Pockets" [Live + Interview] | All Eyes On
July 5, 2019
Easy Life is music's answer to rainy days.
Author:
Maxamillion Polo

Brittany Howard Reminds Us to Live in the Moment in "Stay High"
July 18, 2019
The Alabama Shakes frontwoman is a vibrant spirit that is constantly maturing and evolving.
Author:
Brady Moses