From the Site
![Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grant-knoche-ones-to-watch_1567532831.jpg)
Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]
September 3, 2019
Knoche toured across America, playing 160 shows before launching his solo career as one of today's finest rising pop stars.
![Support the Magic of PRIDE Year-Round with CLAY's "project 5 (demo)" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/clay-ones-to-watch-4_1567195805.JPG)
Support the Magic of PRIDE Year-Round with CLAY's "project 5 (demo)" [Q&A]
August 30, 2019
"For me, it doesn't make sense to do anything in my life that doesn't have the goal of ultimately serving others, uplifting, empowering and building community for marginalized people."
Tones and I Embraces Coming Out & Friendship in Passionate 'The Kids are Coming' EP
August 29, 2019
Tones and I weaves a passionate narrative while remaining true to what she and her music stand for.
![Baby Rose's 'To Myself' Is a Self-Dedicated Masterpiece that Debuts Her Gorgeous Vocals to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-rose-ones-to-watch_1567185212.jpg)
Baby Rose's 'To Myself' Is a Self-Dedicated Masterpiece that Debuts Her Gorgeous Vocals to the World [Q&A]
August 28, 2019
"No matter what, always embrace who you are."
FINNEAS Provides a Moment of "Shelter" Ahead of His Debut EP & Fall Tour
August 22, 2019
Much like a fine wine, FINNEAS and "Shelter" has ripened with age.
![Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brennan-villines-ones-to-watch_1566325053.JPG)
Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]
August 20, 2019
With a sound similar to Sam Smith, Villines' breathtaking fusion of jazz, soul, and pop elements is exactly what sets him apart from other rising artists nowadays.
![Jake Troth Proves Simplicity Is Key in the "Alive & Well" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-troth-ones-to-watch_1565974267.jpeg)
Jake Troth Proves Simplicity Is Key in the "Alive & Well" Video [PREMIERE]
August 16, 2019
"'Alive & Well' was written over the course of five years, initiated in the lowest point of my life and then completed years later during the best moments of my life."
Christian French Creates a Whirlwind of Emotions in His Captivating 'bright side of the moon' EP
August 15, 2019
While French has been on tour with Quinn XCII and Chelsea Cutler, he will be headlining his own tour this fall.
Claud's "Miss You" is the Perfect Wistful End of Summer Song
August 14, 2019
The non-binary, bedroom pop-singer is already clocking in millions of streams due to the relatability of their outsider love anthems.
![UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/final-child-ones-to-watch_1565809242.jpg)
UFOs Wreak Havoc in Dark Pop Princess Final Child's "Ruthless Liar" Video [PREMIERE]
August 14, 2019
"That's where the inspiration behind the video came from. Somebody's view on their own lies, trying to keep 'em under control."
Cavetown's Charming Vocals Bring Light to His Sorrows In Heartbreaking "Feb 14″
August 9, 2019
Cavetown's refreshing bedroom pop sound is more evident than ever in his charming new single.
Ahead of Tour, Ashe Proudly Dismantles Toxic Relationships With 'Moral of the Story: Chapter 2′
August 9, 2019
"When I was married, I was broken...I wrote it to dismantle the marriage I was in and with hopes of dismantling other people's toxic relationships."
Scarypoolparty Pens a Deceptively Haunting Ballad in "Cholo Love"
August 9, 2019
Is there anything Scarypoolparty cannot do?
![Lxandra Creates A Royal Rainbow Wonderland in New "Swimming Pools" Visual [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lxandra-ones-to-watch-crop_1565214969.png)
Lxandra Creates A Royal Rainbow Wonderland in New "Swimming Pools" Visual [Q&A]
August 7, 2019
Lxandra is reaching for the stars, and already has the moon in her grasp.
Treat Yourself to "Something Good" with James Vickery's Soulful R&B Stylings
August 5, 2019
Do yourself a favor and bask in the smooth stylings of this R&B virtuoso before the rest of the world catches on.
Bluesy Songstress Delacey Wins BFF of the Year Award with Heartfelt Dedication To "Emily"
July 29, 2019
"It was one of those rare moments in life where you meet someone you know is going to play an important part in your life forever."
Bryce Vine Is the Ringmaster of His Own 'Carnival' of Melodic Hip Hop Bangers
July 29, 2019
"It's supposed to make people accentuate the good feelings and decrease the bad ones."
Jeremy Zucker Arrives at His Most Honest & Vulnerable with "oh, mexico"
July 27, 2019
Zucker's latest is a narrative that describes the feeling of being unsatisfied with the status quo and wishing to escape from the gloom.
Your Smith Soundtracks the Best Day of Her Life in "In Between Plans"
July 25, 2019
Driven by effervescent synths and a restless drum beat, this indie anthem mirrors the cathartic experience of shouting into a massive canyon.
![Harrison Storm Desperately Ponders "How to Help" a Troubled Friend [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harrison-storm-ones-to-watch-2_1563998622.jpg)
Harrison Storm Desperately Ponders "How to Help" a Troubled Friend [PREMIERE + Q&A]
July 24, 2019
Storm is developing a unique breed of alternative-folk from his native Australia.
Freya Ridings Is Poised for Stardom with Poignant Self-Titled Debut Album
July 22, 2019
Ridings' poise, poignance, and well-roundedness establish her as a dynamic vocalist and songwriter well beyond her years.
Ashe Captures the Multiplicity of Life in "Cold in California"
July 19, 2019
"Nothing is ever one-sided or perfect or right all the time."
Matt Maeson Is Pro-Hilary Duff and Anti-Birds | Quick 6
July 18, 2019
Turns out the rapidly rising singer-songwriter is not too fond of our feathered friends.
![Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mons-vi-ones-to-watch-2_1563488107.jpg)
Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]
July 18, 2019
If there's one thing we know to be true about Brooklyn-based artist Mons Vi, it's that he works in words the way other artists work in watercolor or clay.
When it Comes to Winning, A "Denim Jacket" Is All Sammy Rae Needs
July 17, 2019
Samantha Bowers' magical fusion of rock, folk, and jazz is pure creative ingenuity.
Meet BoyWithUke, the Mysterious DIY Artist Racking Up Streams in the Millions
November 10, 2021
Just who is BoyWithUke?
Ethel Cain Reckons With Love, Violence, and Religion in Debut Album 'Preacher's Daughter'
May 13, 2022
Cain's debut is emotionally shuddering, producing a crater-deep impact that commands your attention.
Meet Laufey, the Gen Z Artist Making Us Fall in Love With Jazz All Over Again
October 13, 2021
Laufey's sublime take on jazz is the perfect soundtrack to your crisp, chill fall days.
Ashe Reflects on a Messy Divorce in the Magnificent "Moral Of The Story"
February 14, 2019
"You can think you're in love/ When you're really just in pain."
6 Ones To Know If You're a Fan of Hozier
January 15, 2019
Hozier redefined what it meant to pray with his breakout single "Take Me To Church." With new music on the way, we honor the Irish songwriter with 6 artists following his footsteps.
Genevieve Stokes Longs For a Change of Seasons in "Habits"
August 15, 2022
“Habits” invites us into a mercurial world of teenage growing pains.
Delaney Bailey Pens the Tender and Heartwarming "j's lullaby"
January 10, 2022
Bailey has all the hallmarks of a truly great singer-songwriter.
Lewis Capaldi Inspires Change in Bittersweet "Someone You Loved" Music Video
February 8, 2019
Capaldi hopes to bring awareness to the necessity of organ donors through his partnership with British organ donation charity, Live Life Give Life.
Red Leather Paints a Haunting Picture of LA in "The Only Time It Rains In Hollywood"
June 1, 2022
Meet Red Leather, the artist bridging the pain of Americana with the decaying glamor of Hollywood.
Gracie Abrams' "21" Is a Deeply Intimate and Beautiful Reflection
February 20, 2020
An artist like Abrams comes around once in a blue moon
beabadoobee Eloquently Moves Forward in “the way things go”
July 19, 2023
"the way things go" is decorated with satin ribbons, prim and proper ballerinas, fresh florals, and all things Sandy Liang.
Ryan Beatty Attempts to Answer the Unanswerable in 'Calico'
April 28, 2023
Calico is a transformative step for the visionary singer-songwriter.
Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
BLàœ EYES Shares Her Journey to Finally Feeling "actually happy"
May 26, 2021
"I had no idea what to think about it - that's the day I made this song."
Ashe Moves On From a Toxic Relationship in 'Moral Of The Story: Chapter 1' EP
April 8, 2019
Although she is on track to become pop royalty, there is something aggressively human and relatable about our favorite pop princess.
Meet Anson Seabra, the Artist Turning TikTok and Fairy Tales Into a Breakout Moment
April 21, 2020
Seabra is the latest pop prince to garner a significant following thanks to Gen-Z juggernaut TikTok.
Paris Paloma Gives a Voice to Feminine Rage in "labour"
March 27, 2023
The UK-based artist is cultivating a uniquely compelling sound from the threads of mythology and history.
Bruno Major and FINNEAS Explore the Intricacies of Soulmates in "The Most Beautiful Thing"
May 4, 2020
"a love letter to the soulmate I've never met."
dhruv Channels His Inner Hopeless Romantic in "moonlight"
February 21, 2020
"moonlight" feels like just the start for dhruv.
Amy Shark Opens Up About Cheating in Heartbreaking "Mess Her Up" Video
March 1, 2019
"It's beautiful, dramatic and heartbreaking all at once."
Alec Benjamin's "Must Have Been The Wind" Is a Glimpse at Human Kindness
June 13, 2019
Phoenix-raised singer/songwriter Alec Benjamin was one of 2018's breakout artists, and fans have been eagerly awaiting what he has coming out in 2019.
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Matt Maeson Returns Home a Changed Man in "Blood Runs Red"
May 19, 2022
"'Blood Runs Red' is a song about being a successful artist and the narcissistic tendencies that come along with it."
zevia Reveals Her Saddest Song Yet With "pain's my only home"
January 9, 2023
Zevia is one of the most honest vocalists out there.
Noah Kahan Is The King of Relatability in Latest Single, "Mess"
March 4, 2019
Teasing his forthcoming debut album, "Mess" is an ode to the chaotic time in young adulthood that begs for a sense of normalcy.