From the Site
![Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swavay-ones-to-watch-2_1560364255.jpeg)
Confidence Is Key and SwaVay Has Plenty in "Who We Be" Video [PREMIERE]
June 12, 2019
"'Who We Be' is my most liberating song. It's me telling myself to embrace who I AM."
Author:
Chuck Ramos

Watch Blinged-Out Smino Deal Jewelry In New "KLINK" Music Video
June 6, 2019
The sparkly bling that surrounds Smino reflects his new attitude of, "just having fun and living off [his] own confidence."
Author:
Miranda Hyman

GoldLink's Plethora of Summer Projects Further Unfolds with "Joke Ting"
June 3, 2019
As if he wasn't already busy enough, Goldlink was just announced as an opener for Tyler, The Creator's 'IGOR' tour this fall.
Author:
Jessica Myers

Yung Gravy's 'Sensational' Has No Right Being This Good
June 3, 2019
Despite the neon pink disco ball, cheetah, and Mario Kart - esque rainbow road that graces his debut album cover, Yung Gravy is no joke.
Author:
Maxamillion Polo
![Mod Sun Chats Sobriety, Lessons Learned, and "I Remember Way Too Much" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Mod Sun-ones-to-watch-3_1559323820_1559416036.jpg)
Mod Sun Chats Sobriety, Lessons Learned, and "I Remember Way Too Much" [PREMIERE + Q&A]
May 31, 2019
Harnessing the creative energy that had always lived inside of him, Mod Sun traded his rags for riches and his currency? Art.
Author:
Jessica Thomas
![Khary Presents A Perfectly Weird Assessment On Growing Up in "Elmer's Single + Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khary-ones-to-watch-5_1558462342.jpeg)
Khary Presents A Perfectly Weird Assessment On Growing Up in "Elmer's Single + Video [PREMIERE]
May 21, 2019
"...we'll all have to say goodbye to our former selves but it's ok to cry a little along the way."
Author:
Jessica Thomas

4 Moments of Enlightenment From Kota the Friend's 'FOTO'
May 20, 2019
The 19-track album is chock-full of wisdom and inspiration, making us sure that Kota the Friend is the modern day musical Yoda.
Author:
Jessica Thomas

Duckwrth Aims for the Throne in 'THE FALLING MAN'
May 17, 2019
'THE FALLING MAN' sees Duckwrth embarking on a metaphysical journey for the throne only for that venture to manifest as a realized outing of one of hip-hop's most radical figures.
Author:
Maxamillion Polo

Pell Indulges in "Too Much Of A Good Thing" + Announces Final Album of Trilogy
May 13, 2019
Keep both eyes peeled for Pell's highly anticipated and final installment to his trilogy, 'Gravity,' due June 21.
Author:
Jessica Thomas

Dave B Urges Us To Disconnect in Order to Connect in "CPU LUV"
May 3, 2019
"Love me like you do your computer, love."
Author:
Alyssa Yung

Rahli Pays Tribute to His Loved Ones in "Ooh Child"
December 11, 2019
Hip-hop newcomer Rahli is taking on a much smoother and raw persona.
Author:
Precious Kato

badmonsham's "Sometimes" Is a Story of Overcoming the Hardships of Change
September 21, 2020
Hailing from south Florida, badmonsham [Sham] is a diverse singer/songwriter and rapper.
Author:
Joey Legittino
![Jutes' "Bad Dream" is a World of Dysphoria [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Bad dream jutes otw_1597941659.jpg)
Jutes' "Bad Dream" is a World of Dysphoria [Premiere]
August 20, 2020
Canadian-native, Jutes, has blessed us with the video for "Bad Dream."
Author:
Joey Legittino

Quadie Diesel's Video for "Backstreet" is Pure, Unfiltered Chaos in the Best Way Possible
March 19, 2021
In the emerging hip-hop scene, few rappers are as eccentric or entertaining as Quadie Diesel.
Author:
Carter Fife

LOCS Proves His Self-Worth on "Nothing Less"
August 31, 2020
What started as just a dream is quickly becoming a reality for up and coming hip hop artist, LOCS.
Author:
Joey Legittino

Christian Blue's "Leave It Unlocked" Leaves Us Wanting More
September 11, 2020
Between writing, producing and being a multi-instrumentalist, it seems as if Christian Blue can do it all.
Author:
Joey Legittino

Flyana Boss Absolutely Eat Up the Long-Awaited "You Wish" Video
September 13, 2023
The breakout duo finally delivers the long-awaited visual for their viral single.
Author:
Jazmin Kylene

iivrson Creates His Own Lane on "Adrenaline"
September 11, 2020
Atlanta's iivrson has a distinct delivery that's impossible to replicate.
Author:
Tyler Borland

Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
Author:
Tyler Borland