From the Site
Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.
Author:
Precious Kato
Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
Author:
Alissa Arunarsirakul
bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Author:
Matthew Rudas
Jae Stephens Asserts Her Independence With Debut 'f**k it i'll do it myself' EP [Q&A]
October 23, 2019
Jae Stephens' debut project is wholly true to its name.
Author:
Alissa Arunarsirakul
Ashnikko's Viral Hit "STUPID" Gets a Blood-Soaked Video Treatment
October 22, 2019
Suddenly going viral on Tik Tok earlier this fall, Ashnikko is not wasting any time.
Author:
Precious Kato
Childish Major - "To My Little Homies" (Live) | All Eyes On
October 22, 2019
You will find traces of Childish Major throughout some of modern-day hip-hop's most pivotal works.
Author:
Maxamillion Polo
Smino, Noname, and Saba Unite as Ghetto Sage in "Hà¤agen-Dazs"
October 18, 2019
Chicago's finest indeed.
Author:
Matthew Rudas
Dominic Fike and Kenny Beats Launch a Heist for Halsey's Grammy in "Phone Numbers" Video
October 15, 2019
Dominic Fike links up with Kenny Beats for a heist that falls somewhere between "Breaking Bad" and "Even Stevens."
Author:
Precious Kato
Doja Cat Goes Full Grunge With the Best Friend Anthem, "Bottom Bitch"
October 3, 2019
Who allowed Doja Cat to channel 2002 this hard?
Author:
Maxamillion Polo
Sueco the Child Shows Us His Search History and "Interesting White Guys" | Show & Tell
September 26, 2019
The viral phoenomom, who dethroned Lil Nas X's "Old Town Road" on TikTok, swings by the Ones To Watch classroom for a show and tell presentation.
Author:
Maxamillion Polo
Kenny Mason's "Play Ball" Video Is a Punk-Rap Nostalgia Trip
June 16, 2021
Mason's music is a harmonious synthesis of punk, alternative rock, and Atlanta hip-hop affinities.
Author:
Carter Fife
Terry Presume Showcases His Eccentric Style on "Don't Play Yourself"
August 27, 2020
Blending indie, alternative, hip hop, and rock, Terry Presume has been making music that is specific and unique to him.
Author:
Tyler Borland
Aklesso Is Gearing up for His Debut With "Worst Year"
November 23, 2020
South Florida-bred Aklesso is in it for the long-haul.
Author:
Gregory Castel
LASTMONDAY Turned Chaos Into Pandemic Productivity in Wild "Audemars" Video
April 15, 2020
Dominican artist LASTMONDAY is breathing fresh life into the reggaeton.
Author:
Malc
Adam Pastel's Debut 'MISTAKEN MEMORIES' Demands Attention
November 25, 2020
Adam Pastel's music is just as bright and colorful as his name suggests.
Author:
Tyler Borland
SSGKobe's "Caddy" is 100 CC's of Aural Bliss
November 3, 2021
Goodbye Libra season, hello SSGKobe season.
Author:
Carter Fife
Hip-Hop Collective O2worldwide Displays Chemistry and Personality on "WHAT'S THE MOVE"
December 11, 2020
O2worldwide started out as friends casually making music together back in 2018 and has quickly evolved into one of the most exciting contemporary Hip-Hop collectives.
Author:
Tyler Borland
Sango and Waldo Establish Themselves as Grand Rapids' Finest on 'Lake Effect'
July 28, 2021
A creative love letter to Grand Rapids, Lake Effect is vying to push Michigan closer to the forefront of hip-hop culture.
Author:
Carter Fife
JELEEL! Gets 'REAL RAW!' in Explosive Debut Album
May 9, 2023
The larger-than-life rapper delivers exponentially in his long-awaited debut album.
Author:
Jake Selvey
contradash Seeks Out Reassurance on "petal pickin'"
August 21, 2020
contradash seeks out reassurance that his feelings aren't one-sided while remaining effortlessly cool and self-confident on "petal pickin'"
Author:
Rachael Jansky