From the Site
Adam Pastel Returns on the Dreamlike "WISH FOR"
April 28, 2021
"WISH FOR" is a song made for white boy summer.
Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
![Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenny-mason-angelic-hoodrat-supercut-interview_1618553645.png)
Kenny Mason Is Aiming to Become the Biggest Artist in the World [Q&A]
April 16, 2021
"I'm going to be me and like what I like regardless of who is and isn't surprised, it's not going to change my life."
Meet the LA Collective That Is Here '2' CMMND Your Attention
April 15, 2021
The beauty of a collective is in creating community, and CMMND is fostering an immersive one.
BROCKHAMPTON Celebrate 'ROADRUNNER' With Livestream Concert
April 14, 2021
There are few experiences greater than watching artists you love get lost in their work.
Tommy Newport and EARTHGANG Collide on "Stargazer"
April 13, 2021
Newport and EARTHGANG lay down the perfect foundation for a sentimental yet bittersweet banger.
Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
Marco Luka Has No Ceilings on "pretty little lies"
April 5, 2021
"pretty little lies" has an inescapable bounce to it that will likely get stuck in your head for hours to come.
Kwame Adu Reconciles With His Past on "Counting Losses"
April 1, 2021
"Counting Losses" is a track that is just as meditative as it is energetic.
Kota The Friend and Statik Selektah Make a Run For Album of the Year Contender With 'To Kill A Sunrise'
March 31, 2021
Over 34 minutes of classic mixes that only an East Coast legend could provide, Kota refuses to hold back.
Sueco the Child Shows Us His Search History and "Interesting White Guys" | Show & Tell
September 26, 2019
The viral phoenomom, who dethroned Lil Nas X's "Old Town Road" on TikTok, swings by the Ones To Watch classroom for a show and tell presentation.
Peach Tree Rascals Try to Find Their Way Through a Terrible Day in "Things Won't Go My Way"
March 30, 2020
"In the end, we're all just trying our best and it's about acknowledging that."
whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
Kota the Friend Shares a Piece of Himself on "Dear Fear"
January 10, 2022
Kota flawlessly spits timeless advice and hard-hitting, life-learned lessons.
The Dismissal of Lil Nas X's "Old Town Road" as Country Speaks to a Larger Issue in Music
March 30, 2019
This is bigger than a country music problem; this is a music problem.
Boslen Sees Nothing but "VULTURES" on New Single
April 22, 2020
"VULTURES" is a glimpse into Boslen's world, a small sliver of what the rapper is seeing, feeling, and experiencing.
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
![BIGBABYGUCCI on Staying Independent, His Upcoming EP, and More [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_5149e35913960b2579451ccdbd6e7d75_8773b093_2048_1614383147.jpg)
BIGBABYGUCCI on Staying Independent, His Upcoming EP, and More [Q&A]
February 26, 2021
We got the chance to connect with BIGBABYGUCCI via email and learn more about his project, dream collaborations, his major influences, and more.
Abhi the Nomad Proves Himself a Veritable Entertainer in "Long Nights"
May 13, 2020
Abhi strikes an exquisite balance between hard-hitting sonics and impressive lyrical flow.