From the Site
Graham Lake Learns What Love Is On New Single "This Ain't Love"
November 18, 2023
Stockholm-born singer, songwriter, producer, and multi-instrumentalist Graham Lake continues to break the mold with the release of their latest single, "This Ain't Love."
Fresco Trey Takes 'Detour' For Brighter Horizons in Latest EP
November 13, 2023
"We must learn to embrace the detours in with enthusiasm and optimism.”
AG Club Breaks Free in 'WE'RE ALL BRODIES*'
November 6, 2023
There’s something contagious about the way that AG Club lives in their authenticity.
Meet Bb trickz, the Most Exciting Person in Hip-Hop Right Now
November 3, 2023
Bb trickz is a young artist hungry to take over the world.
Free Party Embark on a New Era in "DND"
October 27, 2023
Free Party is not interested in sounding like other acts, but rather, honing the sound emerging from the DMV.
Cara+Troy Drops Debut EP "PROTOSTAR" Just in Time For Cuffing Season
October 16, 2023
'PROTOSTAR' is your own personal soundtrack to introspection and self-reflection as the nights grow longer.
Flyana Boss Hush Any Haters With "Bitch Imma Star"
September 27, 2023
“’Bitch Imma Star’ is about claiming your own stardom!”
SNOW WIFE and Big Boss Vette Deliver a Knockout Single With "HIT IT"
September 20, 2023
The viral breakout artists make for a fearsome duo ahead of SNOW WIFE's debut mixtape.
Flyana Boss Absolutely Eat Up the Long-Awaited "You Wish" Video
September 13, 2023
The breakout duo finally delivers the long-awaited visual for their viral single.
Kojaque and Biig Piig's Sink Their Teeth Into You in the Sensual 'WOOF'
September 11, 2023
Dreamy, sensual, and blissfully erotic, Kojaque and Biig Piig make for a magnetic musical duo.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Aries' "Conversations" Is Not Afraid to Beg For Your Attention
December 9, 2020
Reveling in an intoxicating fusion of slacker rock, West Coast alternative, and emo rap, Aries' latest feels surprisingly laser-focused.
$NOT Drops Hypnotic Visual For "PRESSURE"
May 7, 2020
"PRESSURE," video and all, is a promising illustration of hip-hop's woozy, limitless future.
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![From Childish Gambino to 'Atlanta' & Everything in Between: The Rise of Creative Genius Donald Glover [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/childish-gambino-ones-to-watch.jpg)
From Childish Gambino to 'Atlanta' & Everything in Between: The Rise of Creative Genius Donald Glover [WHERE ARE THEY NOW?]
January 23, 2019
We recount the rise of the renaissance man who has not just left a mark on culture but arguably shaped it.
TikTok Fame Is Just the Beginning for TOKYO'S REVENGE
February 19, 2020
TOKYO'S REVENGE is for more than just pouty VSCO girls and e-boy influencers.
Ashnikko Reveals Next-Level TikTok, Beats & Fan Collaboration in Kaleidoscopic "Daisy" Video
August 7, 2020
The internet's favorite blue-haired, viral feminist, Ashnikko, graces her loyal subjects with the brand new video for latest single "Daisy."
Shordie Shordie on "Bitchuary" and Getting 03 Greedo's Stamp of Approval | Quick 6
June 27, 2019
This is a thing or six you did not know about the viral artist.
![Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/smino-ones-to-watch-3.JPG)
Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]
January 14, 2019
Catch visionary hip-hop artist Smino in a city near you!
haroinfather Is a Stylistic Enigma Giving New Life to SoundCloud Rap
February 26, 2020
haroinfather is flipping the "SoundCloud rapper" trend on its head.