From the Site

Omar Apollo's "Go Away" Is a Bittersweet, Aux-Ready Summer Anthem
July 14, 2021
"Go Away" sees Apollo exercising a careful creative approach that somehow levels forward-thinking with nostalgic sentimentality.
Author:
Carter Fife

Noa Kirel Goes Global on Debut English Single "Please Don't Suck"
July 14, 2021
"Please Don't Suck" is one of those songs that cannot help but get stuck in your head.
Author:
Ruby Scott

Dora Jar Sets Herself Apart as an Avant-Garde Pop Star in the Making
July 14, 2021
Dora Jar is an artist whose fame is not constrained by passing fads or ideas of success but one defined by a salient lasting power.
Author:
Maxamillion Polo

carolesdaughter and the Haunting Escapism of "please put me in a medically induced coma"
July 12, 2021
"'please put me in a medically induced coma' was the anthem my friends and I would sing when I was in treatment."
Author:
Maxamillion Polo

Issam Alnajjar's Arabic Music Is Taking TikTok and the World By Storm
July 12, 2021
Alnajarr is the latest artist to break past language and geographical barriers.
Author:
Krista Marina Apardian
![payton's "Drive Away" Is an Infectious Addition to Your Summer Soundtrack [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/payton-drive-away_1625857240.jpg)
payton's "Drive Away" Is an Infectious Addition to Your Summer Soundtrack [Premiere]
July 9, 2021
payton's latest serves as the perfect score for your teenage coming-of-age adventure.
Author:
Ruby Scott

ella jane Displays a Quiet, Breathtaking Vulnerability on "Thief"
July 9, 2021
With each new single, ella jane continues to balance complex storytelling with angelic vocals.
Author:
Tyler Borland

Claire Rosinkranz's '6 Of A Billion' Is a Sonic Playground For the Rapidly Rising Star
July 9, 2021
<i>6 Of A Billion</i> is a testament to the ever-evolving range to be found in the next generation of pop stars.
Author:
Maxamillion Polo

mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Author:
Maxamillion Polo
syd B on the Seasons of Hurt and Healing That Inspired 'Are You Feeling It Too?' [Q&A]
July 8, 2021
<i>Are You Feeling It Too?</i> sees syd B evolving not just as an artist but as a person.
Author:
Tyler Borland
![Emily Vu Wants You to Trust the Process on "Just Wait" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emily Vu - otw_1595601942.jpg)
Emily Vu Wants You to Trust the Process on "Just Wait" [Premiere]
July 24, 2020
Emily Vu has all the makings of a Gen Z pop star.
Author:
Malc.

Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Author:
Joey Legittino

Just in Time For the Olympics, Yung Bae Links With Pink Sweat$ and Sam Fischer For "Silver and Gold"
August 6, 2021
The trio effortlessly sticks the landing.
Author:
Carter Fife

Mallrat Enters a New Era With the Unapologetic "Your Love"
February 4, 2022
"Your Love" is a proclamation of passion and burning desire.
Author:
Kelly Park

Cecilia Gault Shines on the Neon-Lit "Kira Kira"
March 3, 2022
Gault has landed on a sound both true to her fashionable upbringing and more confident self.
Author:
DJ Connor

The Band CAMINO Release "Know It All," Announce Highly-Anticipated Debut Album
June 25, 2021
The band's debut album is almost finally here.
Author:
Maxamillion Polo

Who Is Mimi Webb?
October 27, 2021
From blowing up on TikTok to <i>Seven Shades of Heartbreak,</i> we get to know Mimi Webb.
Author:
Maxamillion Polo


Genre-Bending Easy Life Surprises Us with Interstellar 'Spaceships' Mixtape
March 18, 2019
Take an eclectic journey through jazz instrumentals, R&B harmonies, hip-hop beats, and alternative pop melodies.
Author:
Alissa Arunarsirakul

Sasha Sloan Attends a Motionless Party in "at least i look cool" Video
July 22, 2019
This one is for anyone who has ever felt alone at a party.
Author:
Miranda Hyman