From the Site
Who Is mxmtoon? | mxmtoon on BTS, Life Is Strange, and Favorite TikTok Trend
September 7, 2021
Meet the DIY artist blending painful honesty and palpable sincerity.
Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
![Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boon-somebody-else_1631027981.JPG)
Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]
September 7, 2021
"I love the irony of having an anthem about being a horrible person."
NIKI DEMAR Proves a Pop Tour De Force With 'Nights Alone'
September 3, 2021
Nights Alone collects the emotional debris of two years and transforms it into pop perfection.
Who Is chloe moriondo? | chloe moriondo on Coming-of-Age and Curing Heartbreak
September 2, 2021
Meet the artist turning the joys and pains of coming-of-age into euphoric and eclectic sonic meditations.
Abhi the Nomad Sets His Eyes on the Universe
September 2, 2021
In his fourth studio album, Abhi the Nomad delivers a perfect blend of hip-hop, funk, and R&B.
![Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/allison-ponthier-live-interview_1630518755.jpg)
Allison Ponthier, the Most Authentic NYC Cowboy Is Hitting the Road [Q&A]
September 1, 2021
"It's important to know yourself and accept yourself despite your thorns and learning to overcome them."
Maisie Peters' Sonic Diary Entries Take the World Stage on 'You Signed Up For This'
August 30, 2021
Maisie has a transcendent talent for balancing heartfelt storytelling with a pop star poise well beyond her years.
Adam Melchor Aims to Impress on "What a Damn Shame"
August 30, 2021
Infused with comedic relief and painfully human songwriting, "What a Damn Shame" accentuates Melchor's ever-impressive range.
Kacy Hill Blossoms With Experimental Poise on "Seasons Bloom"
August 30, 2021
Equally invested in the past, present, and future, Hill's songwriting is a testament to the power of endurance.
NIKI DEMAR Proves a Pop Tour De Force With 'Nights Alone'
September 3, 2021
Nights Alone collects the emotional debris of two years and transforms it into pop perfection.
Emei Is Perfectly Okay With Never Being “That Girl”
July 18, 2022
Emei accepts herself, flaws and all, in a pop-punk tour de force.
PinkPantheress Wrestles With Coming of Age and Disappointing Boys in 'Take me home'
January 4, 2023
Take me home caps off what was a bustling 2022 for the UK breakout star.
salem ilese Shares the Soundtrack of Her Life in 'High Concept'
September 15, 2023
"This album is a little window into my brain, recounting intimate details of my life through wordplay and pop melodies."
![Zealyn Resists a Surreptitious Charm With Style in "So Damn Charming" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Zealyn-ones-to-watch-3_1565637689.jpeg)
Zealyn Resists a Surreptitious Charm With Style in "So Damn Charming" Video [PREMIERE]
August 12, 2019
"Everything looks beautiful and well put together, but on the inside I am broken and so full of pain and doubt."
![Get a Taste of Heartbreak in LA with Riah's Dreamy 'Heartbreak Magic' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riah-ones-to-watch_1568140679.jpg)
Get a Taste of Heartbreak in LA with Riah's Dreamy 'Heartbreak Magic' EP [Q&A]
September 10, 2019
"At the end of the day, that's what anyone wants. To be connected, understood, and loved by other people."
![Stay Over's New Video Is a Reminder That It's Okay to Not Always Feel "Happy" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/stay-over-happy_1587481184.JPG)
Stay Over's New Video Is a Reminder That It's Okay to Not Always Feel "Happy" [Premiere]
April 21, 2020
"Asking questions. Searching for answers. Trying to figure myself out. Accepting who I am and being okay with it."
![Conjuring the Magic of Youth, bloody white Opens Up About the"first time" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bloodywhite-ones-to-watch-4_1597800005.jpeg)
Conjuring the Magic of Youth, bloody white Opens Up About the"first time" [Premiere + Q&A]
August 19, 2020
20-year-old, artist, songwriter, producer and mixing & mastering engineer bloody white is back with a new single.
LØLØ Is Done Feeling Sad on "u look stupid"
October 1, 2021
"It's about standing up for yourself and letting people know you can't be fucked with."
salem ilese Doomscrolls Her Way to a Alternative Pop Hit With "Painhub"
April 4, 2023
"Painhub" explores the dangers of digital overindulgence.