From the Site
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
Nemahsis' “i wanna be your right hand” Proves Her Unmatched Pop Potential
February 27, 2023
“i wanna be your right hand” turns an exciting new corner for Nemahsis.
Simpson Is Ready to Make Her Mark
July 15, 2020
After laying low for a few years, Simpson is claiming her place as a rising star.
6 Relatable Moments for Any Young Adult in Anna Clendening's 'Waves' EP
February 27, 2019
Anna Clendening is the very definition of relatable songwriting.
![Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tatiana-hazel-ones-to-watch_1581531723.jpeg)
Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]
February 12, 2020
A dreamlike track to score those "what ifs" of life.
flor Is Mesmerized By Love in Hypnotic "slow motion"
March 8, 2019
"I swear you move slow motion/ watching you looks like bending time/ catch me in your illusion/ helping me lose my mind."
aldn and Riovaz Link For the Genre-Eschewing Earworm "say what you mean"
September 1, 2022
aldn simply shows no signs of slowing down.
Ethan Bortnick Gets the Worst Birthday Gift You Could Wish For in "happy f***ing birthday"
December 12, 2022
"happy f***ing birthday" is an emotional swell of epic proportions.
Who Is glaive?
September 1, 2022
Meet the hyperpop star building a sound in his image.
Jasmine Thompson Proves "Loyal" In Her Bold Return To The Music Scene
February 18, 2019
The first taste of new music this year, "Loyal" showcases Jasmine Thompson's mature songwriting capabilities and disciplined vocals.
Alexander 23′s "Mars" Is an Otherworldy Ode to a Failed Relationship
June 7, 2019
"I tried to give you the world, but you wanted Mars too / No one that I could've been was good enough for you..."