From the Site
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
Matilda Mann's "The Day That I Met You" Arrives Like a Kind Stranger
February 27, 2023
Mann’s sound is fluid and driven by emotion, never settling in one style for too long.
![Gia Woods on Finding Her Identity Through Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Gai Woods-otw_1590177801.jpg)
Gia Woods on Finding Her Identity Through Music [Q&A]
May 22, 2020
We were fortunate enough to get to know Gia Woods a little better with the release of her brand new single, "Naive". From what she's been up to during quarantine, to her experience with The Calvin Klein Pride campaign, she let us into her amazing life.
Hong Kong Boyfriend Has Us Hooked on "Sharlene"
April 9, 2021
"I think I could die happy if everyone I cared about knew that I loved them... so I wrote a song."
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
Chappell Roan's "Casual" Is a Stirring Pop Stunner That's Hard Not to Get Hooked On
November 1, 2022
"Casual" serves as yet another indicator of Roan's inevitable rise to stardom.
Grace Enger Delivers a Heartfelt Debut With "The Neighborhood"
October 25, 2022
Produced by Alexander 23, the rising singer-songwriter makes a bold first impression.
![KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kim-care-4-u_1622482787.jpg)
KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]
May 31, 2021
And we have the first look at her new music video for "Care 4 U."
FINNEAS Introduces Us to His Unpredictable "New Girl" in Sultry Music Video
February 4, 2019
With its bluesy instrumentals and seductive vocals, it's no surprise that "New Girl" has become one of heartthrob FINNEAS' most performed tunes.
![Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kyle-lux-ones-to-watch.jpg)
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
Chase Atlantic Paints a Kaleidoscopic Picture of Lust and Love in "HER"
May 10, 2019
"Welcome to a whole new era."