From the Site
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
Adam Pastel Returns on the Dreamlike "WISH FOR"
April 28, 2021
"WISH FOR" is a song made for white boy summer.
Daniel Seavey Looks For the Light While 'Dancing In The Dark'
August 14, 2023
The former Why Don't We is lighting his own path forward.
Max Leone Asks Himself Important Questions on "5″
October 15, 2020
In his new single, "5," Max Leone bravely asks himself, "What have I done? Who have I loved?"
FLO Taps Missy Elliott For the Collab of Our Wildest Dreams in "Fly Girl"
March 27, 2023
It’s time for a new girl group to take the world stage.
Holly Humberstone and d4vd Find Themselves Under the Same "Superbloodmoon"
July 28, 2023
"We wrote about witnessing the same thing from opposite sides of the world and feeling lonely but connected through that experience at the same time."
![Baker Grace Breaks Down Her Ethereal 'The Show Is Over' EP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-the-show-is-over_1622044102.jpg)
Baker Grace Breaks Down Her Ethereal 'The Show Is Over' EP [Premiere]
May 26, 2021
Grace's latest EP is a coming-of-age story wrapped in velvety pop silk.
Ceara Cavalieri Puts Her Ex on Blast in “Bad Thing”
February 16, 2023
Note to self: don't cheat on this rising star.
Kamal. Lays His Soul Bare in "people don’t change (demo)"
June 22, 2023
"people don’t change (demo)" is a reminder it's okay not to be okay.
![BIZZY Dances Around Love and Heartbreak in Two New Singles [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bizzy-out-loud-id-never-tell-you-1690566574.jpg)
BIZZY Dances Around Love and Heartbreak in Two New Singles [Q&A]
July 28, 2023
"It’s not always just rainbows and butterflies—sometimes it’s really really hard and scary."
flowerovlove Desperately Seeks Out Her "Next Best Exit"
September 7, 2023
"'Next Best Exit' is a song based on the themes of toxic people, negative energy surrounding you, and you being in desperate need to find an exit out..."