From the Site
AVIV Seeks Outside Validation on "love of your life"
September 24, 2021
"love of your life" speaks to the intoxicating nature of young love.
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Who Is Peach Tree Rascals?
September 22, 2021
Meet the Bay Area collective with an infectious indie pop sound.
ROLE MODEL Dreams Up an Irresistible Femme Fatale on "death wish"
September 22, 2021
"I wanted to create this intimidating, powerful, female character to represent that desire we have for things we know aren't good for us."
goodboy noah Delivers a Sensual Pop-R&B Stunner With "Hit N' Run"
September 17, 2021
goodboy noah is making waves across TIkTok and more.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.
Meet Stef, the Nashville Artist Casting a Spell With Her Dark Pop Sound
September 16, 2021
When it comes to talent, Nashville's Stef is nothing short of a magician.
![Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Loverground-interview_1645822727.JPG)
Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]
February 25, 2022
"It's about connecting with your true self and surrendering to it."
Laura Marano Needs to Be "Honest With You"
August 14, 2020
Laura Marano is a polymath after our hearts.
Pop Princess Flo Gallop Rebirths Early 2000s In Loud, Proud and Honest Banger "21"
January 29, 2021
London's Flo Gallop drops her latest single "21," entailing the gripping, exciting tales of life as a youth.
joan Makes Peace With Moving On in “don’t wanna be your friend”
October 12, 2022
"don't wanna be for your friend" is a welcome moment of catharsis.
Niki Demar Channels the Early 2000's Disney Channel Star Era With "Pregame"
November 1, 2022
“Pregame” brings Demar one step closer to becoming a certified hitmaker.
BETWEEN FRIENDS and Teezo Touchdown Make For a Match Made in Heaven in "redlight"
May 5, 2023
A niche collab we never betted on yet is better than we ever could have imagined.
Charles on TV Bends Genres on Jazzy Single "Strongman"
February 2, 2021
New York singer and songwriter Charles on TV returns to us this week with "Strongman," a quirky and eclectic single that sees an unlikely combination of jazz, pop, and funk.
Daren Transforms an Uncomfortable Conversation Into the Infectious "I'm Right You're Wrong"
July 9, 2020
Inspired by an unfruitful conversation with his father, regarding Black Lives Matter, Daren transposed the learning experience into a standout track.
Siné Establishes Herself as a Promising Newcomer With "2good2u"
August 27, 2021
Siné is a name you'll want to familiarize yourself with.
Aaron Taos' 'Closure & Campari' Is the Break-up Guidebook You Were Looking For
September 17, 2021
'Closure & Campari' is a proudly pop examination of the aftermath of moving on.