From the Site
KAIRO Tug at the Heartstrings With Debut Single "Someone Like You"
February 16, 2022
There isn't anyone quite like KAIRO.
Meet Self Esteem, the Perfectly Imperfect Pop Star of Tomorrow
February 15, 2022
Self Esteem is "writing what I would do if I wasn't told no."
Ryan Mack Reminds Us It's Okay to Be "Only Human"
February 15, 2022
"Everybody can fall down and everyone can make mistakes but we will get back up."
Dove Cameron Embraces Her Role as Femme Fatale on "Boyfriend"
February 14, 2022
Dove delivers a Valentine's Day anthem with a little bite.
Clubhouse Sets Boundaries and Rebuilds on New Double Single Release
February 11, 2022
Clubhouse's latest goes straight for the heartstrings.
![Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kiana-v-heartbreak-on-me_1644604728.JPG)
Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]
February 11, 2022
"Heartbeat on Me" is an infectious, love-filled romp.
Claire Rosinkranz Breaks Free on "i h8 that i still feel bad for u"
February 11, 2022
Have you ever found yourself struggling to fully move on? This is the song for u.
We Can't Help But "Dance" to the New Jay Safari
February 11, 2022
"Dance" is the feel-good party track everyone needs to heat up the dancefloor.
Alexander 23's "Hate Me If It Helps" Is a Heart-Rending Search For Closure
February 10, 2022
"Hate Me If It Helps" is a maelstrom of lingering feelings, words left unsaid.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Christian Leave Ponders Words Left Unsaid on the Atmospheric "Maybe"
October 15, 2021
"Maybe" is a sonic expanse that speaks to the incalculable difference between emotions set free and held close to the chest.
![Scarypoolparty - "Out Loud" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Scarypoolparty-live-ones-to-watch_1562107941.jpg)
Scarypoolparty - "Out Loud" [Live + Interview] | All Eyes On
July 2, 2019
An artist like Scarypoolparty comes around only once in a lifetime.
![flor Presents a Stunning Visual for "White Noise" Amidst OTW-Presented Tour [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-ones-to-watch-smaller_1568398275.jpg)
flor Presents a Stunning Visual for "White Noise" Amidst OTW-Presented Tour [PREMIERE]
September 13, 2019
Alternative pop darlings flor have just unveiled a music video for the melodic first track from their sophomore album, 'ley lines.'
Sigrid's "Sight Of You" Is a Soaring Ode to Her Fans
February 28, 2019
This one is dedicated to all the Sigrid fans and stans alike.
Harry Hudson Proves He Knows When It's Over in "Pendulum"
September 13, 2019
"I'm not wondering 'what if' anymore and am confident enough to walk away when the back and forth starts and I know the person isn't right for me."
Gracie Abrams' "Difficult" Is a Candid Illustration of Her Poignant Songwriting
October 10, 2022
For Gracie, songwriting functions as a diary for working through tough feelings in order to live with them.
Jesse Gold's New Single Is "One in a Million"
September 18, 2020
Toronto native Jesse Gold is looking to build on his success with his brand new single "One in A Million"
Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
Lizzo's 'CUZ I LOVE YOU' Debut Is Your New Self-Love Handbook
April 22, 2019
+ Catch Lizzo on tour through fall!