From the Site
KAIRO Tug at the Heartstrings With Debut Single "Someone Like You"
February 16, 2022
There isn't anyone quite like KAIRO.
Meet Self Esteem, the Perfectly Imperfect Pop Star of Tomorrow
February 15, 2022
Self Esteem is "writing what I would do if I wasn't told no."
Ryan Mack Reminds Us It's Okay to Be "Only Human"
February 15, 2022
"Everybody can fall down and everyone can make mistakes but we will get back up."
Dove Cameron Embraces Her Role as Femme Fatale on "Boyfriend"
February 14, 2022
Dove delivers a Valentine's Day anthem with a little bite.
Clubhouse Sets Boundaries and Rebuilds on New Double Single Release
February 11, 2022
Clubhouse's latest goes straight for the heartstrings.
![Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kiana-v-heartbreak-on-me_1644604728.JPG)
Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]
February 11, 2022
"Heartbeat on Me" is an infectious, love-filled romp.
Claire Rosinkranz Breaks Free on "i h8 that i still feel bad for u"
February 11, 2022
Have you ever found yourself struggling to fully move on? This is the song for u.
We Can't Help But "Dance" to the New Jay Safari
February 11, 2022
"Dance" is the feel-good party track everyone needs to heat up the dancefloor.
Alexander 23's "Hate Me If It Helps" Is a Heart-Rending Search For Closure
February 10, 2022
"Hate Me If It Helps" is a maelstrom of lingering feelings, words left unsaid.
![Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-alexa-hit-and-run-interview_1644426779.jpeg)
Sophia Alexa's New Single Is a "Hit and Run" Straight to the Feelings [Q&A]
February 9, 2022
Only two songs into her career and Sophia has all the hallmarks of a seasoned pop veteran.
BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
EMELINE Feels and Heals in the Emotionally Impactful "Venting to Strangers"
November 21, 2022
"You have my heart and now a part of my story."
![Roman Rouge "Needs A Friend" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Roman Rouge_1586801048.jpg)
Roman Rouge "Needs A Friend" [Premiere]
April 13, 2020
Can you still be friends after? Roman Rouge has an answer for you.
![Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/simon-on-the-moon-ones-to-watch-3.jpg)
Simon On The Moon Makes Up For All Subpar Pop Music with Intelligent "Lied 2 U" [PREMIERE]
February 14, 2019
"To me this is a straight up pop song about bumping into a past love."
![Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vincent-ones-to-watch.jpg)
Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]
February 21, 2019
"The goal for this EP was to create something deeper than a simple collection of songs - an intimate record with meaning and depth, told through melody and lyrics cohesively."
Anna of the North Is an Empowered Ice Cream Empress in "Thank Me Later" Video
June 12, 2019
"There are so many songs where women get objectified and controlled by a powerful and rich man and made out to be all sexy and cute. I'm a frontwoman and this is a chance for me to have my own back..."
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
![Carlie Hanson - "Hazel" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/carlie-hanson-live_1565725582.jpg)
Carlie Hanson - "Hazel" [Live + Interview] | All Eyes On
August 13, 2019
Carlie Hanson is a mythical being that simultaneously exists in a world made up of late '90s rock and anthemic, empowering pop.
JAWNY Delivers a High-Spirited Mixtape in Major Label Debut 'For Abby'
October 27, 2020
In his highly-anticipated Interscope debut, JAWNY frames the entire affair as an apologetic mixtape, taking us through the highs and low of a breakup.
MASN's "Don't Talk" Is Reminder We're All Just Trying to Figure Out Life
July 16, 2021
'Don't Talk' shows what it's like to not be able to vocalize your feelings because of how difficult it is being vulnerable."