From the Site
Nessa Barrett's "madhouse" Is Pure Dark Pop Perfection
September 10, 2022
"madhouse" marks the first single since the rising dark pop star was admitted earlier this year.
Alexander 23 Draws a Masterpiece While Answering Rapid-Fire Questions
September 8, 2022
Sit down with rising star for a quick drawing ❤️
BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Maude Latour Searches for Beauty in Loss in "Cyclone"
September 6, 2022
"Cyclone” is a happy-sad bop that feels like the perfect soundtrack to end the summer on.
Jenna Raine's Latest Pop Anthem Is Aimed at Your Ex Who “Fumbled the Bag”
September 2, 2022
"It's meant to help them realize that their ex is the one who messed up, not them."
aldn and Riovaz Link For the Genre-Eschewing Earworm "say what you mean"
September 1, 2022
aldn simply shows no signs of slowing down.
![James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/james-droll-ones-to-watch.jpg)
James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]
March 7, 2019
Droll's discernible ability to create dark pop songs with a comforting hint of optimism is evident in the grappling "Cut My Teeth."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
REI AMI Returns to Slay in Delightfully Dark Single "Body Bag"
September 29, 2023
Her first single in two years, REI AMI is back and with a vengeance
No Rome and Bearface Take a Late-Night Drive in "1:45AM"
August 3, 2020
The striking collaboration captures the boundless feeling of bright lights and night skylines pass you by at a mile a minute.
"Self!" Is Isaia Huron Hitting His Creative Stride
March 19, 2021
Isaia Huron is finally back with a new single titled "Self!"
Nick Vyner's "Flood" Is a Deluge of Catharsis
May 12, 2022
For Vyner, writing about sadness can be atmospheric, momentous and, in a weird way, feel happy.
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
![Ali Barter on Letting Go of Perfection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ali-barter-ones-to-watch_1574200799.jpg)
Ali Barter on Letting Go of Perfection [Q&A]
November 19, 2019
"It's less like we have to hit a quota and more like people are getting bored of just seeing four dudes in a band."
TRACES & TYLERxCORDY Brace You For A Lonely Night
March 25, 2020
TRACES + TYLERxCORDY dropped something to make us feel a bit better about being alone.