From the Site

Reneé Rapp Proves Herself a Triple Threat With The Impactful 'Everything to Everyone'
November 14, 2022
The Sex Lives of College Girls star goes straight for the heartstrings in her debut EP.
Author:
Alessandra Rincon

flowerovlove's 'A Mosh Pit in the Clouds' Is a Coming-of-Age Daydream Come True
November 14, 2022
It’s rare to see someone early in the discovery of themselves be so sure of their sound and truth.
Author:
Jazmin Kylene

spill tab's "CRÈME BRÛLÉE!" Is the Zazziest Song Around
November 14, 2022
"CRÈME BRÛLÉE!" is pop maximalism at its finest.
Author:
Alessandra Rincon
![10 Questions With Emie Nathan on Her New EP 'deep down' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/emie-nathan-deep-down-interview-1668223691.jpg)
10 Questions With Emie Nathan on Her New EP 'deep down' [Q&A]
November 12, 2022
"'deep down' depicts the deepest online spiral, the external and internal pressures."
Author:
DJ Connor

Who Is New Rules?
November 11, 2022
Get to know the UK trio with a stadium-sized sound.
Author:
Ruby Scott
![Erin LeCount Delivers an Impassioned Live Performance of "Killing Time" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/erin-lecount-killing-time-1668102511.jpg)
Erin LeCount Delivers an Impassioned Live Performance of "Killing Time" [Premiere + Q&A]
November 10, 2022
"There’s something cathartic about knowing you’ve been as genuine as you possibly can be with what you’ve made."
Author:
Nathan Ahamed
![Natalie Red's "Nameless" Is a Manifestation Given Infectious Sonic Form [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/natalie-red-nameless-1668012640.jpg)
Natalie Red's "Nameless" Is a Manifestation Given Infectious Sonic Form [Premiere]
November 9, 2022
“Nameless” makes amends with the doubts and fears of going after your dreams
Author:
Jazmin Kylene

Coco & Clair Clair's 'Sexy' Sees Two Best Friends Crafting a Digital Pop Star Dream
November 7, 2022
Declaring their superstardom over “RuneScape-type beats,” the internet-bred duo delivers an album for Gen Z and beyond.
Author:
Jazmin Kylene
![Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-worm-food-interview-1667578407.jpeg)
Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]
November 4, 2022
"For me, I can't see a world where I could possibly write a good song without being vulnerable."
Author:
Tatum Van Dam

hemlocke springs' "girlfriend" Introduces Us to a Musical Fantasy in Full Bloom
November 2, 2022
With fans ranging from Bella Hadid to Grimes, it would be an understatement to say hemlocke springs is up next.
Author:
Jazmin Kylene
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Author:
Anna Scholfield
![Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-martin-ones-to-watch-4.jpg)
Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]
March 13, 2019
The writer of Maroon 5's "Daylight" and Jason Derulo's "Want to Want Me" is stepping into the limelight.
Author:
Anna Scholfield

For mxmtoon, 'dusk' Signals a New Beginning
October 5, 2020
"<i>dusk</i> is meant to serve as a reminder that life is cyclical."
Author:
Ruby Scott

Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Author:
Carter Fife

Elijah Waters Hits His Creative Stride on New Single "Grey"
August 20, 2021
"Grey" is Elijah Waters at his best.
Author:
Tyler Borland

BXB LOVE Embraces Being 'consistently inconsistent' on Kaleidoscopic Debut Mixtape
December 7, 2021
"we are inconsistent, as human beings. we change and grow and unfold. i believe art is a reflection of that process."
Author:
Maxamillion Polo
![AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AHAH_Muack_Press3 - otw_1598556733.jpg)
AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]
August 27, 2020
We caught up with the M-Pop pioneers for a Q&A.
Author:
Sal Moreno

REI AMI Returns to Slay in Delightfully Dark Single "Body Bag"
September 29, 2023
Her first single in two years, REI AMI is back and with a vengeance
Author:
Alessandra Rincon

'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
Author:
Maxamillion Polo
![James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/james-droll-ones-to-watch.jpg)
James Droll's "Cut My Teeth" Is a Soulful & Cathartic Assessment on Love [PREMIERE + Q&A]
March 7, 2019
Droll's discernible ability to create dark pop songs with a comforting hint of optimism is evident in the grappling "Cut My Teeth."
Author:
Alissa Arunarsirakul