From the Site

Cafuné Have the Perfect 'Love Songs For The End'
October 18, 2023
"As we wrote this EP, we realized that everything is always ending - in the world at large, within each of our lives."
Author:
Alessandra Rincon

Cosette’s “Eyes” is a Glimpse of Pure Artistic Vision
October 18, 2023
Cosette is an artist who is deserving of both your eyes and ears as winter slowly descends upon us.
Author:
Carter Fife

Blu DeTiger and Mallrat Enchant in Hypnotic Single “Cut Me Down”
October 16, 2023
With enough danceability to be a hit in ultra-cool clubs but laid-back enough to bring a melodic vibe to any daytime activity, “Cut Me Down” is ethereal and compelling.
Author:
Emily Foster

PinkPantheress Conjures a Bittersweet Daydream in "Capable of Love"
October 16, 2023
Effervescent and faithfully committed to Y2K culture, PinkPantheress' latest single arrives as yet another glimpse into her inimitable craft.
Author:
Jazmin Kylene

It's Mad Tsai's World and We're Just Living in It
October 16, 2023
“mad’s world” is an encouraging word for anyone weighed down by the yoke of disapproving parents or the world at large.
Author:
Nathan Ahamed

Clinton Kane Is Tired of Looking and Hurting For Love in "BITTERSWEET"
October 16, 2023
"It's sort of depressing because it's about giving up on looking for love. I've always been a romantic since I was a kid."
Author:
Alessandra Rincon

Ellise Delivers a Haunting Friday the 13th Eulogy in 'OVER HER DEAD BODY'
October 13, 2023
'OVER HER DEAD BODY' is a testament to Ellise’s artistry: dark, introspective, and delicately beautiful
Author:
Tatum Van Dam

Omar Apollo Sheds His Skin in the Crystalline ‘Live For Me’
October 9, 2023
'Live For Me' has officially landed and as expected, it’s better than we expected.
Author:
Jazmin Kylene

Nessa Barrett Pays Tribute to Cooper Noriega in Heartfelt "club heaven"
October 9, 2023
"club heaven" explores grief and the efforts to heal from loss.
Author:
Alessandra Rincon

DPR IAN Turns Madness Into Art in ‘Dear Insanity…’ EP
October 9, 2023
DPR IAN cuts no corners on quality, storytelling, nor the intricate art of building a universe.
Author:
Jazmin Kylene

'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
Author:
Maxamillion Polo

King Princess Joins the Legendary Fiona Apple to Reimagine "I Know"
January 25, 2019
The Brooklyn-bred songstress satisfies our hunger for new music with "I Know," a modernized cover and collaboration with pop icon, Fiona Apple.
Author:
Andra Nechita
![lemin. - "New Friend" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lemin-ones-to-watch.gif)
lemin. - "New Friend" [Live + Interview] | Northside Sessions
February 6, 2019
It has been quite some time since we have heard a voice as entrancing as lemin.'s.
Author:
Maxamillion Polo
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Author:
Alissa Arunarsirakul

No Rome and Bearface Take a Late-Night Drive in "1:45AM"
August 3, 2020
The striking collaboration captures the boundless feeling of bright lights and night skylines pass you by at a mile a minute.
Author:
Maddy Quach

kmoe's Unconventional Style Makes "flutter" a Must Listen
October 9, 2020
"flutter" is a pop ballad with an electronic instrumental and a climactic build to a glitchy outro.
Author:
Tyler Borland

"Self!" Is Isaia Huron Hitting His Creative Stride
March 19, 2021
Isaia Huron is finally back with a new single titled "Self!"
Author:
Tyler Borland

Nick Vyner's "Flood" Is a Deluge of Catharsis
May 12, 2022
For Vyner, writing about sadness can be atmospheric, momentous and, in a weird way, feel happy.
Author:
Jolene Latimer
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
Author:
Alissa Arunarsirakul
![Benji Lewis Begins To Recover From Heartbreak in "Is It Love" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benji-lewis-ones-to-watch 2.jpeg)
Benji Lewis Begins To Recover From Heartbreak in "Is It Love" [PREMIERE]
February 20, 2019
A moving electro-pop ballad that revolves around themes of letting go, moving on and trying to recover from heartbreak.
Author:
Kelly Itatani