From the Site
brakence Reassembles Himself on the Daring ‘hypochondriac’
December 2, 2022
'hypochondriac' is a 13-track effort that eschews the often-constricting limitations of genre.
Alexander 23 and Laufey's "Ain't Christmas" Is the Perfect Salve For Your Holiday Blues
December 2, 2022
Move over Mariah Carey; there's another Xmas anthem in town.
Sofia Valdes Reveals Her Stirring "Heart of Glass"
December 2, 2022
"Heart of Glass" is a sweet and somber tune carried by an impressive level of poetic honesty.
Jessie Murph Delivers an Intoxicating Pop Slowburn With "Drunk in the Bathtub"
December 2, 2022
Murph shows no signs of slowing down her dark pop rise.
Almondmilkhunni's "MISS U" Is an Anthem For the Lovesick
December 1, 2022
"MISS U" explores notes of R&B and hyperpop to make something deliciously simple yet rich.
![Bailey Bryan Takes One Last Look Back With "Tragic" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bailey-bryan-tragic-1669911725.jpg)
Bailey Bryan Takes One Last Look Back With "Tragic" [Premiere]
December 1, 2022
Bryan is a collage of feelings, honesty, and sensuality that hangs precariously balanced.
New Friends Hit Their Mark With the Slow-Burning "Ricochet"
November 28, 2022
“Ricochet” is a high-energy crowd-pleaser.
mazie Delivers a Sex-Positive Anthem For the Girls With "girls just wanna have sex"
November 21, 2022
I believe that women having sex—especially sex with other women—needs to be celebrated."
EMELINE Feels and Heals in the Emotionally Impactful "Venting to Strangers"
November 21, 2022
"You have my heart and now a part of my story."
Pinkpantheress Wants to Know... "Do you miss me?"
November 18, 2022
In her latest single, the UK producer continues to hone in on Y2K nostalgia at 1.5x speed.
Who Is Tate McRae?
January 30, 2020
16-year-old Tate McRae is poised to be pop's next big thing.
Our Wildest Anti-Pop Dream Just Came True with Wallows & Clairo's "Are You Bored Yet?"
February 1, 2019
Definitely not bored.
vivi rincon Takes Our Breath Away With Sophomore Single "can't breathe"
August 31, 2022
"It’s about passion and love and losing yourself in someone else."
Ai Bendr Displays Vocal Prowess on Her Debut "Love Me Low"
June 29, 2020
Ai Bendr's chilling debut is a beautiful showcase of her singing ability.
Alexander 23's "Brainstorm" Is a Beam of Light in a Dark Space
October 15, 2020
Alexander 23 never disappoints.
![ZOLA Does Not Want to Be Put In a Box [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zola-ones-to-watch_1576864228.jpeg)
ZOLA Does Not Want to Be Put In a Box [Q&A]
December 20, 2019
We sit down with the rising bilingual indie artist ahead of her upcoming debut album.
JAWNY's 'The Story of Hugo' Revels in Its Moments of Heartbreak and Infatuation
July 14, 2021
JAWNY is an artist who has never been afraid to take bold thematic risks; risks that often pay off in spades.
CARR's Latest Single Is Aimed at Every "Loser" You've Ever Dated
July 23, 2021
"Loser" tackles the perils of modern dating, the art of indecisiveness, and the disillusion behind today's gut-wrenching expectations.
Ambar Lucid Welcomes a New Era of Self-Acceptance With "girl ur so pretty"
May 12, 2022
Lucid's latest is "inspired by the color pink, sparkles, and characters like Rue and Jules from Euphoria."
![ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-oh-well_1585248908.jpeg)
ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]
March 26, 2020
ARI has all the makings of a rising pop star.