From the Site
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Cub Sport Revisits Their First Love Story in the Ethereal "Party Pill" Video
January 11, 2019
"So, I finally turned the pain of those years into something beautiful and it feels like I'm setting myself free."
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.
![Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vok-ones-to-watch.jpg)
Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]
January 11, 2019
"'Erase You' is a song about a person who pushed me off the edge to a point when all I wanted to do was to erase them from my life."
Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
LÉON and Grey Join Forces in the Inimitably Infectious "Want You Back"
January 10, 2019
+ Be sure to keep an eye peeled for exciting LÉON announcements to come!
A Miniature Zak Abel Makes for a Great Lover in the Saweetie-Assisted "You Come First" Video
January 10, 2019
Abel returns with a music video that puts to bed any debate at what "You Come First" could have been possibly been alluding to.
Charlotte Cardin's "Drive" Is a Mesmerizing Excursion Worth Taking
January 9, 2019
There is a mystical quality to Charlotte Cardin's jazz-infused pop.
![Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordan-tariff-ones-to-watch-2.jpeg)
Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]
January 9, 2019
"We wanted it to look and feel isolating, the way a lot of us feel in tough times of our lives. But ultimately strong and ready to take on whatever lies ahead."
![Middle Part Divulges 'I Wish I Was Alive' on Honest New EP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mp1118-20059otw_1607030863.jpg)
Middle Part Divulges 'I Wish I Was Alive' on Honest New EP [Premiere]
December 3, 2020
Brooklyn indie-pop artist Middle Part unveils his debut six-track EP, 'I Wish I Was Alive.'
The Band CAMINO Release "Know It All," Announce Highly-Anticipated Debut Album
June 25, 2021
The band's debut album is almost finally here.
Mallrat Enters a New Era With the Unapologetic "Your Love"
February 4, 2022
"Your Love" is a proclamation of passion and burning desire.
glaive's "the car" Is an Infectious Joyride Through Imagined Deception
July 6, 2023
Having first teased the song on Twitter in late 2022, "the car" arrives as a bombastic tale of what if.
Freya Ridings Is Poised for Stardom with Poignant Self-Titled Debut Album
July 22, 2019
Ridings' poise, poignance, and well-roundedness establish her as a dynamic vocalist and songwriter well beyond her years.
![AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AHAH_Muack_Press3 - otw_1598556733.jpg)
AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]
August 27, 2020
We caught up with the M-Pop pioneers for a Q&A.
![Start 2019 Off Right With Mark Diamond's Entrancing "Steady" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mark-diamond-ones-to-watch.jpg)
Start 2019 Off Right With Mark Diamond's Entrancing "Steady" [PREMIERE]
January 3, 2019
"'Steady,' along with the others, we let come naturally... the overall energy this song brought into the studio was one I can't personally explain."
'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
![Great Good Fine Ok Chooses Love over Fear In "Terrified" with Pell [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ggfo-ones-to-watch.jpg)
Great Good Fine Ok Chooses Love over Fear In "Terrified" with Pell [PREMIERE]
April 18, 2019
Upon the first listen of "Terrified," it's obvious that GGFO is heavily influenced by contrasting elements of synth-pop, funk, and hip-hop.
Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.