From the Site

half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Author:
Maxamillion Polo

Sigrid Pushes Through Dark Times with "Don't Feel Like Crying"
January 18, 2019
Our favorite Norwegian popster Sigrid is back with a taste of her anxiously awaited forthcoming album, 'Sucker Punch.'
Author:
Anna Scholfield
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
Author:
Anna Scholfield

Mark Evich Drizzles Soul Over Sizzling New Single, "Stuck"
January 17, 2019
"It was inspired by Robert Glasper's rendition of 'Letter to Hermione' by David Bowie."
Author:
Anna Scholfield

Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
Author:
Maxamillion Polo

FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
Author:
Alissa Arunarsirakul
![Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg)
Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]
January 15, 2019
Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
Author:
Maxamillion Polo
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
Author:
Alexis Papadopoulos
![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg)
Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
January 14, 2019
As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
Author:
Asal Shahindoust

The Greeting Committee - "Don't Go" | All Eyes On
January 14, 2019
Say hello to your next indie pop obsession, The Greeting Committee.
Author:
Maxamillion Polo

Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo
April and "The Impossible Task of Feeling Complete"
February 24, 2020
April's debut single is a sonic hug brimming with warmth in spite of its somber soundscape.
Author:
Krista Marina Apardian

MARIS Delivers a Debut Anthem of Cosmic Proportions With "Heavenly Bodies"
September 16, 2022
"I make music as a form of expression, but also out of necessity."
Author:
Alessandra Rincon
![Erin LeCount Delivers an Impassioned Live Performance of "Killing Time" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/erin-lecount-killing-time-1668102511.jpg)
Erin LeCount Delivers an Impassioned Live Performance of "Killing Time" [Premiere + Q&A]
November 10, 2022
"There’s something cathartic about knowing you’ve been as genuine as you possibly can be with what you’ve made."
Author:
Nathan Ahamed

Henry Moodie Struggles With Coming of Age in "eighteen"
April 11, 2023
"I want people to know they're not alone."
Author:
Alessandra Rincon
Anjali Taneja Reminds Listeners to Cherish the Journey in "My Side"
April 28, 2020
"'My Side' at its core is about wanting the person you love to be there with you as you grow into yourself and achieve success."
Author:
Chuck Ramos

The Aces Release "My Phone is Trying to Kill Me," Detail Vulnerable Sophomore Album
May 6, 2020
"If you felt too vulnerable, if it scared you, then you had to keep going."
Author:
Maxamillion Polo
![Cassie Marin Comes Alive on the Infectious "Tanto" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cassie-marin-tanto_1632931651.jpg)
Cassie Marin Comes Alive on the Infectious "Tanto" [Premiere + Q&A]
September 29, 2021
Marin proves unstoppable on the Spanish-sung "Tanto."
Author:
DJ Connor

Ashnikko Signals Her Debut Album 'WEEDKILLER' With the Infectious "Worms"
March 2, 2023
"Worms" is a delectable ode to self-sabotage.
Author:
Alessandra Rincon

hemlocke springs Proves Herself an Era-Eschewing Pop Tour De Force in "sever the blight"
May 3, 2023
The more you try to figure hemlocke springs out, the more enigmatic she becomes.
Author:
Jazmin Kylene