From the Site
 
        
    
    half•alive Hits the Bullseye Once Again With "arrow" Video
                            January 18, 2019
            
                            More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    Sigrid Pushes Through Dark Times with "Don't Feel Like Crying"
                            January 18, 2019
            
                            Our favorite Norwegian popster  Sigrid is back with a taste of her anxiously awaited forthcoming album, 'Sucker Punch.'
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
    ![Meet The Songwriter Behind Lele Pons's Latin Pop Hit,  "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg) 
        
    
    Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
                            January 17, 2019
            
                            "I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
     
        
    
    Mark Evich Drizzles Soul Over Sizzling New Single, "Stuck"
                            January 17, 2019
            
                            "It was inspired by Robert Glasper's rendition of 'Letter to Hermione' by David Bowie."
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
     
        
    
    Minke Channels Her Inner Ariana Grande in "Too Late"
                            January 16, 2019
            
                            "This was a moment after a bad break up that I needed to get out my system...Thank you, next."
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
                            January 16, 2019
            
                            "With this song we didn't try to think about genres or influences - we just let it happen."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Ones To Watch Presents: lovelytheband  -  'the finding it hard to smile' tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lovelytheband-ones-to-watch-2.jpg) 
        
    
    Ones To Watch Presents: lovelytheband - 'the finding it hard to smile' tour [ANNOUNCEMENT]
                            January 15, 2019
            
                            Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg) 
        
    
    Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
                            January 14, 2019
            
                            'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
            
        
                    
                Author:
    Alexis Papadopoulos
                
        
                    
        
    ![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg) 
        
    
    Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
                            January 14, 2019
            
                            As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
            
        
                    
                Author:
    Asal Shahindoust
                
        
                    
        
     
        
    
    The Greeting Committee - "Don't Go" | All Eyes On
                            January 14, 2019
            
                            Say hello to your next indie pop obsession, The Greeting Committee.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    hemlocke springs Proves Herself an Era-Eschewing Pop Tour De Force in "sever the blight"
                            May 3, 2023
            
                            The more you try to figure hemlocke springs out, the more enigmatic she becomes.
            
        
                    
                Author:
    Jazmin Kylene
                
        
                    
        
     
        
    
    Baby Rose Reminds Us Why It's Called the Blues on "All To Myself"
                            July 1, 2019
            
                            With a voice that can move mountains, it's no wonder that Baby Rose has caught the attention of SZA, Kehlani, and J. Cole.
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
    Vistas Has the Cure for Any "Sucker" in Love
                            January 23, 2020
            
                            "At times, everyone can do daft things when they've fallen for someone."
            
        
                    
                Author:
    Emily Smith
                
        
                    
        
    April and "The Impossible Task of Feeling Complete"
                            February 24, 2020
            
                            April's debut single is a sonic hug brimming with warmth in spite of its somber soundscape. 
            
        
                    
                Author:
    Krista Marina Apardian
                
        
                    
        
    ![Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brock-monroe-ones-to-watch_1567793643.jpg) 
        
    
    Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]
                            September 6, 2019
            
                            A booming anthem from a forward-thinking powerhouse, "Bossman" is all about taking control of your life and building it into something you're genuinely proud of. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    iyla Replaces Feelings With a Crown in "Tattoo Tears"
                            January 25, 2020
            
                            "Tattoo Tears" dominates as a sophisticated resignation of feelings.
            
        
                    
                Author:
    Janette Ayub
                
        
                    
        
     
        
    
    NIKI Opens the Book on 'Moonchild' With "Switchblade"
                            April 6, 2020
            
                            "Switchblade" is the first chapter of a pop-R&B fairytale.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    Hayley Warner Tells the First of Her Many Stories in "You Were Once"
                            May 27, 2022
            
                            "'You Were Once' details the feeling of a bittersweet goodbye."
            
        
                    
                Author:
    DJ Connor
                
        
                    
        
     
        
    
    Ashnikko Signals Her Debut Album 'WEEDKILLER' With the Infectious "Worms"
                            March 2, 2023
            
                            "Worms" is a delectable ode to self-sabotage.
            
        
                    
                Author:
    Alessandra Rincon
                
        
                    
        
     
        
    
    HONNE and Pink Sweat$' "What Would You Do?" Is the Perfect Post-Quarantine Anthem
                            June 29, 2021
            
                            This song is the perfect soundtrack to your carpe diem moment.
            
        
                    
                Author:
    Krista Marina Apardian