From the Site

Your Smith Soundtracks the Best Day of Her Life in "In Between Plans"
July 25, 2019
Driven by effervescent synths and a restless drum beat, this indie anthem mirrors the cathartic experience of shouting into a massive canyon.
Author:
Brady Moses
MARG Is "Moving" Towards an Artistic Evolution [PREMIERE + Q&A]
July 25, 2019
Effortlessly genuine, the internationally-raised alt-pop starlet is floating to the top of the music industry by way of her fearless and relatable smooth grooves.
Author:
Miranda Hyman
![Abir - "Reunion" [Live] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/abir-live-ones-to-watch_1564082024.jpg)
Abir - "Reunion" [Live] | All Eyes On
July 25, 2019
Fusing elements of dance-pop with powerful vocals reminiscent of Dua Lipa, Daya, and Alessia Cara, Abir performed a stripped-down rendition of "Reunion" from her debut EP.
Author:
Maxamillion Polo
![Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-ones-to-watch-2_1564081675.png)
Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]
July 25, 2019
"'Right Now' is about those moments spent with someone that are so fleeting yet somehow feel eternal."
Author:
Jess Myers
![Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wingtip-ones-to-watch-2_1564000097.jpeg)
Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]
July 24, 2019
"If you find happiness, hold on to it."
Author:
Rachel Lai
![VàˆRITàˆ Reveals 10 Ways for Artists to Survive Without a Label [INDUSTRY INFILTRATION]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verite-ones-to-watch_1563923478.jpg)
VàˆRITàˆ Reveals 10 Ways for Artists to Survive Without a Label [INDUSTRY INFILTRATION]
July 23, 2019
VÉRITÉ is here to help.
Author:
Yasmin Damoui

Charlotte Lawrence Plays the Angel of Death in New Visual for "Why Do You Love Me"
July 23, 2019
"No matter what you're going through it's important to take risks with music."
Author:
Miranda Hyman

Sasha Sloan Attends a Motionless Party in "at least i look cool" Video
July 22, 2019
This one is for anyone who has ever felt alone at a party.
Author:
Miranda Hyman
Freya Ridings Is Poised for Stardom with Poignant Self-Titled Debut Album
July 22, 2019
Ridings' poise, poignance, and well-roundedness establish her as a dynamic vocalist and songwriter well beyond her years.
Author:
Miranda Hyman

half•alive's Latest Offering Is Nothing but "Pure Gold"
July 19, 2019
half•alive has that Midas touch.
Author:
Jess Myers
![Conan Gray - "Generation Why" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.gif)
Conan Gray - "Generation Why" [Live + Interview] | All Eyes On
February 28, 2019
From YouTube to bedroom pop, Conan Gray is creating some of the best content out there.
Author:
Maxamillion Polo
![Cavetown Is Bringing Their Heartwarming Vulnerability to Their Largest Headlining Tour Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-interview-tour_1648668264.jpg)
Cavetown Is Bringing Their Heartwarming Vulnerability to Their Largest Headlining Tour Yet [Q&A]
March 30, 2022
"I can tell I really love someone when something we go through together inspires a banger."
Author:
Alessandra Rincon

FLO Picks Up Where Destiny's Child Left Off With Debut EP 'The Lead'
September 26, 2022
Listening to FLO brings about a special kind of nostalgia, like remembering all the lyrics to a forgotten song.
Author:
Jazmin Kylene
![kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kenzie-interview_1631296989.jpeg)
kenzie on TikTok, The Sims, and "Happy For Me" [Q&A]
September 10, 2021
"I feel like I always have to look so perfect on social media and that's toxic. I should just be posting whatever I want."
Author:
Paige MacDonald
![Lo Lo Reveals Her "Sweater Collection" from Ex-Boyfriends with Pop-Infused Melodies [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lo-lo-ones-to-watch.png)
Lo Lo Reveals Her "Sweater Collection" from Ex-Boyfriends with Pop-Infused Melodies [PREMIERE]
March 6, 2019
"Dating sucks."
Author:
Alissa Arunarsirakul

Chloe Lilac Claps Back at Sexual Objectification in "Here's Your Song"
January 21, 2020
Lilac's first single of 2020 is triumphant.
Author:
Jessica Thomas

Lexi Jayde Sings From the Heart in ‘closer to closure’
May 26, 2022
"Happiness, empowerment, betrayal, denial, heartbreak, self-sabotage, and closure."
Author:
Tatum Van Dam

Aries Displays a Refreshing Optimism on "DITTO"
March 1, 2021
Genre-bending wunderkind Aries is on a roll, and his momentum shows no signs of slowing.
Author:
Maddy Quach

The Driver Era Lives Life to the Fullest in "Welcome To The End Of Your Life"
April 29, 2019
5 songs into their discography, and The Driver Era has never failed to impress us with their approach to alt-pop.
Author:
Alyssa Yung