From the Site
The Band CAMINO Doesn't Have to 'tryhard' to Be the Best Alternative Rock Band in Town
August 23, 2019
"The entire reason we're here is to create something bigger than ourselves."
Havelock Flirts With the Idea of Hedonism in "Pheromones"
August 23, 2019
There is a hypnotic ebb and flow to Havelock.
beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"
August 22, 2019
beabadoobee is poised to emerge as a definitive artist of her generation.
FINNEAS Provides a Moment of "Shelter" Ahead of His Debut EP & Fall Tour
August 22, 2019
Much like a fine wine, FINNEAS and "Shelter" has ripened with age.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
![Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michi-ones-to-watch_1566504687.jpg)
Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]
August 22, 2019
"'Still Feel U' is a summer night embodiment of escaping a funk and rediscovering a lust for self-appreciation."
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Luna Shadows Re-Imagines "Waves" with Dance-Inducing Music Video & Remix EP
August 22, 2019
"Built into this song sonically & lyrically are competing rushes of melancholy and euphoria, overtaking one another for fleeting moments."
Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"
August 21, 2019
Nothing in the world could have prepared us for this pairing.
![Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brennan-villines-ones-to-watch_1566325053.JPG)
Brennan Villines' Powerful Vocals Soar in Emotional Ballad, "You Never Loved You" [PREMIERE]
August 20, 2019
With a sound similar to Sam Smith, Villines' breathtaking fusion of jazz, soul, and pop elements is exactly what sets him apart from other rising artists nowadays.
Eighty Ninety Contemplates Heartbreak on "Got Your Message"
August 19, 2019
"It's about facing that reality and then also understanding that an experience or relationship like that can be meaningful, even if you know it has to end."
Liza Anne Unleashes Her Inner Empath On "I Wanna Be There"
June 15, 2020
Liza Anne's take on mental health and self-awareness is a bright one. In her latest single, "I Wanna Be There", the Nashville native turns her own struggles into vivid soundscapes with intense lyrical depth.
Nessa Barrett Pays Tribute to Cooper Noriega in Heartfelt "club heaven"
October 9, 2023
"club heaven" explores grief and the efforts to heal from loss.
![sad alex Explores a New Relationship With Sadness in "crydancing" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sad-alex-crydancing_1637254393.jpg)
sad alex Explores a New Relationship With Sadness in "crydancing" Video [Premiere]
November 18, 2021
"the reality is that sadness is something that everyone goes through and we're really sort of in it together."
![Anna Sofia Blissfully Navigates Stagnant Heartache on Bedroom-Pop "I Try" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/anna-sofia-ones-to-watch_1558634432.jpg)
Anna Sofia Blissfully Navigates Stagnant Heartache on Bedroom-Pop "I Try" [PREMIERE]
May 23, 2019
15-year old Sofia rapidly affirms herself as a new talent to watch - especially in the infancy of her music career.
![See What Life After Harvard Looks Like For Pop Singer Brynn Elliott [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brynn-elliott-ones-to-watch 2.jpeg)
See What Life After Harvard Looks Like For Pop Singer Brynn Elliott [TOUR DIARY]
April 2, 2019
Fresh from opening for the boy band Why Don't We, Elliott shared a few of her highlights and intimate moments on and off stage.
![Baker Grace's 'Girl, I Know' EP Proves That She Is Ready to Conquer the Pop World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch-9_1558377269.jpg)
Baker Grace's 'Girl, I Know' EP Proves That She Is Ready to Conquer the Pop World [Q&A]
May 20, 2019
"I would describe my sound as 'an escape into your truth.'"
Tate Tucker Is Reinvigorating a New Generation of Pop-Rap
January 7, 2020
Tucker is creating music as breezy as the place he calls home.
Heather Russell Takes Us Through Her 'Knock,' EP Track By Track
September 29, 2023
Russell's debut EP sees her stepping into the spotlight and into herself.
RIIZE Make Their Comeback With Funk-Infused "Talk Saxy"
October 27, 2023
RIIZE is back with another infectious earworm of a single.
BabyJake's "Do I Fit In Your Shoes?" Is the Ultimate Dig at the Recording Industry
May 3, 2021
"It's not easy talking about bad experiences, even harder letting the entire world hear about them."