From the Site
![Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayoni-ones-to-watch_1574266363.jpeg)
Ayoni Sets the Ultimate Mood in "Rap Songs" Video [Premiere]
November 20, 2019
Ayoni's latest music video emanates a mystic energy.
![Ali Barter on Letting Go of Perfection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ali-barter-ones-to-watch_1574200799.jpg)
Ali Barter on Letting Go of Perfection [Q&A]
November 19, 2019
"It's less like we have to hit a quota and more like people are getting bored of just seeing four dudes in a band."
John K Is the Sonic Personification of an Eternal Summer
November 19, 2019
As we approach winter, John K's music is arriving at just the right time.
![Blood Cultures Deals With Identity in 'Broadcasting' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/blood-cultures-ones-to-watch_1574190777.jpg)
Blood Cultures Deals With Identity in 'Broadcasting' [Q&A]
November 19, 2019
"Music is that unquantifiable consciousness in the meat puppet."
Lewis Capaldi Reflects in "Before You Go," His Most Personal Tune to Date
November 19, 2019
Capaldi has come a long way since playing shows at pubs.
Elohim Blows Us Away With 'Reimagined: Live at Hollywood Forever'
November 19, 2019
Whoever said that true beauty cannot be captured has obviously never listened to Elohim's 'Reimagined: Live at Hollywood Forever.'
Lana Del Rey Brings Out Matt Maeson to Perform "Hallucinogenics"
November 18, 2019
The collaboration we never knew we so desperately needed.
'It Was A Sad Fucking Summer' for Olivia O'Brien
November 18, 2019
O'Brien's new micro-mixtape has us wrapped up in an oversized infinity scarf of our feels.
Cailin Russo Is Letting a Toxic Relationship "Fade" Away
November 18, 2019
Russo's latest single feels like a tight hug from a close friend after a long day.
Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"
February 8, 2019
"It's a dystopia that I've created in my brain: me on the inside, processed into a pretend location."
![Austin Harms Shares His Story of Lost Love and Coping With Grief in 'BLOOD' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Austin-Harms-ones-to-watch-2.png)
Austin Harms Shares His Story of Lost Love and Coping With Grief in 'BLOOD' EP [PREMIERE]
February 21, 2019
'BLOOD' is an inspiring testament to the power of heart-wrenchingly honest songwriting.
Coffee Cups & Keys Remind FLETCHER of Lost Loves in Heart-Wrenching "About You"
May 27, 2019
Eight years after her appearance on the first season of The X Factor, FLETCHER is still dropping one electro-pop banger after another.
Karnaval Blues Offers A Sip of His R&B-Infused Electronica with "Forget"
March 15, 2019
Karnaval Blues is the newest addition to independent label Mind of A Genius, which also covers THEY., Gallant and ZHU.
King Princess' "Cheap Queen" Has the Makings of 2019′s Pride Month Anthem
May 31, 2019
This is simply the beginning of King Princess' impact.
![Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Lomboy-Ones-To-Watch-Smaller_1568832373.jpg)
Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]
September 18, 2019
If you're looking for something super unique to vibe out to this week, look no further.
![We're "All In" for Bearson's New Collab With Georgia Ku and JRM [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bearson-ones-to-watch_1574370074.jpg)
We're "All In" for Bearson's New Collab With Georgia Ku and JRM [Premiere]
November 21, 2019
Bearson has us falling in love with his music all over again.
Meet Juliet Ivy, the Artist Putting A Gen Z Twist On Tradition
October 25, 2023
Ivy's effervescent music serves as a brutally honest satire of innocence.
KILLBOY Flexes Her Musical Dexterity on "U + ME"
January 11, 2021
As much as KILLBOY is otherworldly, she too can be smitten by the earthly pleasures of love and lust, hence the subject of her most recent single "U + ME."
Worship at the Pop Altar of Bickle's 'Biblickle'
June 8, 2023
Bickle is proving himself a left-field pop purveyor.