From the Site

Lil Halima Is Norway's Alternative R&B Icon on the Rise
December 26, 2019
Lil Halima is taking the world by storm one year at a time. 2019 was merely the beginning.
Author:
Bianca Brown

Clinton Kane Isn't Afraid of Feeling Something
December 26, 2019
This is what owning your fears and discovering ways to cope feels and sounds like.
Author:
Precious Kato
![ZOLA Does Not Want to Be Put In a Box [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zola-ones-to-watch_1576864228.jpeg)
ZOLA Does Not Want to Be Put In a Box [Q&A]
December 20, 2019
We sit down with the rising bilingual indie artist ahead of her upcoming debut album.
Author:
Kristin Robinson

Aaron Taos Warns of the Danger of Social Media Envy in "Saboteur"
December 20, 2019
As Theodore Roosevelt once said, "Comparison is the thief of joy."
Author:
Alissa Arunarsirakul
![Ben Kessler's "Even When You're Home" Is All About Acceptance [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/BEN KESSLER ones to watch smaller_1576782730.jpeg)
Ben Kessler's "Even When You're Home" Is All About Acceptance [Premiere + Q&A]
December 19, 2019
Home isn't always where the heart is.
Author:
Precious Kato
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
Author:
Maxamillion Polo

BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
Author:
Maxamillion Polo

LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
Author:
Maxamillion Polo
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
Author:
Alissa Arunarsirakul

Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
Author:
Maxamillion Polo

Conan Gray Shows Off a Softer Side in "The Story"
January 10, 2020
Ahead of his debut album, Gray gets sentimental and personal.
Author:
Maxamillion Polo

Maude Latour's "Starsick" Contains the Answers of the Universe
July 1, 2019
"The Revolution is the concept that everyone's primary goal in life should be mindfulness and empathy, and defining your own spirituality based on total love for yourself and others"
Author:
Miranda Hyman
![Ones To Watch Presents: Elohim - The Group Therapy Tour [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/elohim-tour-ones-to-watch_1573581091.jpg)
Ones To Watch Presents: Elohim - The Group Therapy Tour [Announcement]
November 12, 2019
We are already counting down the days.
Author:
Maxamillion Polo

Max Leone Reminds Us Life Is Too Short to Be "Cautious"
February 27, 2020
"Cautious" is very much a "cautionary tale."
Author:
Emily Smith

The Band CAMINO - "What I Want" (Live) | All Eyes On
November 12, 2019
Let The Band CAMINO prove to you why they're "your mom's favorite band."
Author:
Maxamillion Polo

Oliver Tree Proves Himself a Peerless Entertainer With Debut Album 'Ugly is Beautiful'
July 17, 2020
Part-time living meme, part-time professional scooter enthusiast, part-time JNCO jean brand ambassador, and full-time alternative auteur.
Author:
Ruby Scott

Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
Author:
Ruby Scott

Conan Gray Takes a Grand, Solemn Bow in “Winner”
August 25, 2023
"There is a certain freedom that comes from recognizing that you’ve been hurt."
Author:
Tatum Van Dam

Poppy's 'Choke' Is a Soundtrack to Mayhem
July 2, 2019
Poppy is an electronic pop/rock icon from your worst nightmares.
Author:
Jess Myers
![From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Naaz-ones-to-watch_1573504853.jpg)
From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]
November 11, 2019
"I've always just made whatever gave me butterflies. That's really all I'm chasing in life, feeling those butterflies..."
Author:
Bianca Brown