From the Site
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
Mae Muller Is No Man's "Therapist"
January 24, 2020
"We are not here to teach men how to behave, we are not their mothers, or their therapists..."
Vistas Has the Cure for Any "Sucker" in Love
January 23, 2020
"At times, everyone can do daft things when they've fallen for someone."
mxmtoon Doesn't Believe in Wasted Time
January 23, 2020
"...dream as big or as small as you dare to, live authentically, and do so unapologetically."
REI AMI Shows Off Her Vicious and Softer Sides in "Dictator" Video
January 22, 2020
"hello kitty with a knife."
Gracie Abrams' "Stay" Video Is the Perfect Home Movie
January 21, 2020
Abrams is more than captivating; she's relatable.
Bahari - "Savage" (Live) | All Eyes On
January 21, 2020
Bahari delivers an electrifying performance of "Savage."
Chloe Lilac Claps Back at Sexual Objectification in "Here's Your Song"
January 21, 2020
Lilac's first single of 2020 is triumphant.
Justice Carradine Questions Heartbreak in "Necessary Evil"
January 21, 2020
Carradine has the promise of a veritable pop tour-de-force.
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
"Cashmoney" Is No Rome's Impressive Fusion of Lush R&B and Charming Pop
April 18, 2019
The stimulating electronics paired with No Rome's soothing vocals in "Cashmoney" are more than enough to make us adore this rising Filipino talent.
The Faim Plays Who's Most Likely To...?
September 17, 2019
In addition to gracing the world with a host of new anthemic tracks, The Faim is currently hitting the road with Stand Atlantic on their Ones To Watch and The Noise - presented tour.
![Tayler Buono Is No Longer Stuck [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tayler Buono press main 1_1594394902.jpg)
Tayler Buono Is No Longer Stuck [Q&A]
July 10, 2020
After her major label debut fell through, Buono turned to the only thing that consistently made sense. Music.
riela Surges Forward With an Effortless Grace on "if you let me"
November 19, 2021
riela truly is casting the light of a star.
Wario Slim Takes Us Back to the Early 2000's With "Because of You"
November 19, 2021
If you didn't get the memo, pop-punk is back (not like it ever left)
![Mom Tudie's "Heavey" Is A SoundCloud Collab Success Story [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mom-tudie-ones-to-watch-2.jpg)
Mom Tudie's "Heavey" Is A SoundCloud Collab Success Story [PREMIERE]
April 24, 2019
"It felt like I had found some real hidden talent, so I'm really happy people get to hear this."
Omar Apollo and Kenny Beats' "Frào" Has the Makings of a Worldwide Hit
October 30, 2019
Apollo's first entirely Spanish song arrives as a sensual tale of longing with an intoxicating edge.
Chapell Roan Documents 'The Rise and Fall of a Midwest Princess' in Stunning Debut Album
September 25, 2023
''The Rise and Fall of a Midwest Princess' is a whirling accumulation of years of hard work, the fear of failure, and pure passion.
![10 Questions With Emie Nathan on Her New EP 'deep down' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/emie-nathan-deep-down-interview-1668223691.jpg)
10 Questions With Emie Nathan on Her New EP 'deep down' [Q&A]
November 12, 2022
"'deep down' depicts the deepest online spiral, the external and internal pressures."