From the Site

Stephanie Poetri's 'Do You Love Me' Will Have You Ditching the Slow Love Songs
February 14, 2020
For anyone who wants to spend this Valentine's dancing the day away.
Author:
Krista Marina Apardian

Yeek Releases "Only In The West" Video, Heads East
February 14, 2020
Yeek is saying goodbye to the city of angels.
Author:
Emily Smith

Jean Dawson Drops "BRUISE BOY," a Single For All the Kids Like Him
February 13, 2020
Dawson is without question one of the most exhilarating figures in the experimental pop scene.
Author:
Emily Smith

Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Author:
Alissa Arunarsirakul

Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
Author:
Maxamillion Polo
![Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tatiana-hazel-ones-to-watch_1581531723.jpeg)
Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]
February 12, 2020
A dreamlike track to score those "what ifs" of life.
Author:
Emily Smith

Ambar Lucid Has a "Story To Tell" in New Single
February 11, 2020
Lucid is shaping up to be the next face of Latinx pop.
Author:
Emily Smith

Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Author:
Joey Legittino

Kim Petras' "Reminds Me" Is a Breakup Bop for All Your Anti-Vday Needs
February 11, 2020
The perfection addition to your Anti-Vday playlist arrives early.
Author:
Maxamillion Polo

Audrey Mika's '5 A.M.' Is the Perfect Addition to Your Lovelorn Valentine's Playlist
February 10, 2020
<i>5 A.M.</i> arrives as the opening chapter of an inevitable pop-R&B superstar.
Author:
Emily Bird

Jean Dawson's "DUMMY" Video Is a Fever Dream You Won't Want to Wake From
June 15, 2021
Jean Dawson simply does not miss.
Author:
Maxamillion Polo

Postcard Boy's “On The Hillside” Feels Like Walking Through a Dream
April 26, 2023
After a three-year hiatus, “On The Hillside” was well worth the wait.
Author:
Tatum Van Dam

LIA LIA Battles Her Intrusive Thoughts in New Single "What if i jump from a Bridge"
July 12, 2023
"What if i jump from a Bridge" is an all-consuming, left-field pop tour de force.
Author:
Alessandra Rincon

Becca Means Reflects on Love Lost With Anthemic Debut Single “My Darling”
July 21, 2023
Means is nothing if not an artist to watch.
Author:
Carter Fife
Meet Juliet Ivy, the Artist Putting A Gen Z Twist On Tradition
October 25, 2023
Ivy's effervescent music serves as a brutally honest satire of innocence.
Author:
Alessandra Rincon

Worship at the Pop Altar of Bickle's 'Biblickle'
June 8, 2023
Bickle is proving himself a left-field pop purveyor.
Author:
Isabella Margolis
![Ones To Watch Presents: flor [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-tour-ones-to-watch-2.jpeg)
Ones To Watch Presents: flor [ANNOUNCEMENT]
May 6, 2019
Tickets go on sale Friday, May 10 at 10:00 AM local time!
Author:
Maxamillion Polo

BIIANCO Shares Electronic Wave "Rice Crispies," Second Single from Debut EP
September 6, 2019
Vibrant and thriving, queer artist BIIANCO is back with another popping anthem just months after her debut.
Author:
Ariana Tibi

Still Woozy Takes Us on a Tour of His Mind in "BS"
September 16, 2020
In "BS," the self-produced artist gives us an exclusive a tour of his innermost thoughts and worries.
Author:
Krista Marina Apardian

BENEE Channels an Adorable, Slimey Muse For "Snail"
August 11, 2020
BENEE's latest piece of pop-flavored escapism arrived at just the perfect time.
Author:
Ruby Scott