From the Site
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Maisie Peters' "The List" Is a Heartfelt Display of Vulnerability and Self-Love
May 15, 2020
"It's about liking yourself, even in moments when you really really don't like yourself."
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maude-latour-furniture_1589559783.JPG)
Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]
May 15, 2020
"My real life. Nothing else. I can't get over how much fun we had."
Ashe Performs Live From Her Living Room | All Eyes On(line)
May 14, 2020
Grab a nice cup of tea and curl up to the lovely sounds of an intimate Ashe performance.
![Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alextbh-between-ones-to-watch_1589473206.jpg)
Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]
May 14, 2020
"Queer bodies are human bodies and there's nothing wrong with trying to frame that intimate moment and showcase it."
![ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alx-love-on-top_1589471904.jpeg)
ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]
May 14, 2020
ALX, Dominic Fike's confident younger brother, and his undeniable talent for music is not going unnoticed.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
FLETCHER and Kito Have No Issue With Staying "Bitter"
May 13, 2020
FLETCHER gives us an anthemic outlet for when we are just not quite ready to move on.
LANY Release "good guys," the First Taste of Third Album 'Mama's Boy'
May 13, 2020
At its core, "good guys" is an ode to doing all the right things for the wrong person.
![Dean Lewis on Debut Album, Bruce Springsteen, and Self-Care [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dean-lewis-ones-to-watch-3.png)
Dean Lewis on Debut Album, Bruce Springsteen, and Self-Care [Q&A]
April 11, 2019
Every song on the album is a narrative of his personal experiences, and the true passion he feels shines through his ingenious songwriting.
hemlocke springs' "stranger danger!" Is a Daring, Intoxicating Follow-Up to Her Breakout Hit
January 18, 2023
“stranger danger!” is a song that oozes odd, demanding your attention to keep up with Springs' unraveling.
![Oston Pens Her Coming-of-Age Story on 'Am I Talking Too Much? [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/oston-lollapalooza_1628273800.jpeg)
Oston Pens Her Coming-of-Age Story on 'Am I Talking Too Much? [Q&A]
August 6, 2021
OSTON is no longer sitting at the kids' table.
Who is jxdn? | jxdn on Redefining Pop-Punk and Relationship With Nessa Barrett
August 19, 2021
Amidst the pop-punk resurgence, jxdn is looking to move beyond pure nostalgia.
BENEE Is as Sweet as Ever on the Emotionally Expansive 'Lychee'
March 7, 2022
Lychee introduces us to a new era of BENEE, one rife with emotional depth.
![Peach Tree Rascals Is Introducing the World to Rascal Pop [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/peach-tree-rascals-interview-let-u-go-1656341256.jpeg)
Peach Tree Rascals Is Introducing the World to Rascal Pop [Q&A]
June 24, 2022
The collective is looking to reshape pop in their own kaleidoscopic image.
X Lovers Is a Shared Childhood Dream for World Domination
June 26, 2019
X Lovers is aiming to carve out a place in music that did not exist before them.
![Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Future-Generations-ones-to-watch_1572024899.jpg)
Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]
October 25, 2019
"Those moments of doubt for us can really only be quelled by doing what we love."
COIN's "Youuu" Cements Them as New Wave for a New Generation
January 16, 2020
COIN has built their foundation on infectious hooks and understated emotional complexity.
Quinn XCII Captures the Joy of Childhood Nostalgia in "Two 10s"
January 21, 2020
Quinn XCII's latest single is an unbridled celebration of youth.