From the Site
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Maisie Peters' "The List" Is a Heartfelt Display of Vulnerability and Self-Love
May 15, 2020
"It's about liking yourself, even in moments when you really really don't like yourself."
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maude-latour-furniture_1589559783.JPG)
Maude Latour Captures the Final Days of Normal College Life in "Furniture" Video [Premiere]
May 15, 2020
"My real life. Nothing else. I can't get over how much fun we had."
Ashe Performs Live From Her Living Room | All Eyes On(line)
May 14, 2020
Grab a nice cup of tea and curl up to the lovely sounds of an intimate Ashe performance.
![Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alextbh-between-ones-to-watch_1589473206.jpg)
Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]
May 14, 2020
"Queer bodies are human bodies and there's nothing wrong with trying to frame that intimate moment and showcase it."
![ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alx-love-on-top_1589471904.jpeg)
ALX Lets Us Into His Honeymoon Phase in "Love On Top" [Premiere]
May 14, 2020
ALX, Dominic Fike's confident younger brother, and his undeniable talent for music is not going unnoticed.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
FLETCHER and Kito Have No Issue With Staying "Bitter"
May 13, 2020
FLETCHER gives us an anthemic outlet for when we are just not quite ready to move on.
LANY Release "good guys," the First Taste of Third Album 'Mama's Boy'
May 13, 2020
At its core, "good guys" is an ode to doing all the right things for the wrong person.
Lexi Jayde Comes Back to Herself in "self sabotage"
May 2, 2022
"self sabotage" is an anthemic reminder that healing is not a linear process.
dhruv Makes Us 'For the Archives,' an Uplifting Quarantine Playlist
April 30, 2020
"Stay safe and well, everyone."
Peach Tree Rascals Allow Themselves a Moment to Reflect in "I'm Sorry"
August 17, 2020
With a TikTok hit and series of genre-bending singles under their belt, Peach Tree Rascals find themselves on the cusp of a genuine breakthrough.
Artemas Pushes Pop Boundaries on "High 4 U"
December 14, 2020
It's clear that Oxford's Artemas is destined for stardom.
EMELINE Feels and Heals in the Emotionally Impactful "Venting to Strangers"
November 21, 2022
"You have my heart and now a part of my story."
Bluesy Songstress Delacey Wins BFF of the Year Award with Heartfelt Dedication To "Emily"
July 29, 2019
"It was one of those rare moments in life where you meet someone you know is going to play an important part in your life forever."
Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"
August 21, 2019
Nothing in the world could have prepared us for this pairing.
![Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vincent-ones-to-watch.jpg)
Electronic Mastermind Vincent Makes Room for Vulnerability in Debut 'For You' EP [PREMIERE]
February 21, 2019
"The goal for this EP was to create something deeper than a simple collection of songs - an intimate record with meaning and depth, told through melody and lyrics cohesively."
![MARG Is "Moving" Towards an Artistic Evolution [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marg-ones-to-watch-2_1564088109.PNG)
MARG Is "Moving" Towards an Artistic Evolution [PREMIERE + Q&A]
July 25, 2019
Effortlessly genuine, the internationally-raised alt-pop starlet is floating to the top of the music industry by way of her fearless and relatable smooth grooves.
Noah Cunane Pens "Miami" For the One Who Got Away
April 17, 2020
"Miami" is a song that brings you back the good and bad of a first love gone too soon.