From the Site

spill tab's "Cotton Candy" Is as Sweet and Airy as Its Namesake
August 5, 2020
spill tab's latest arrives somewhere between bittersweet interlude and the sonic personification of a diary entry.
Author:
Ruby Scott

Tai Verdes Is No Longer "Stuck in the Middle"
August 4, 2020
Verdes is the latest artist to turn a chance moment on TikTok into a catalyst for viral success.
Author:
Krista Marina Apardian

Jimi Somewhere Reminds Us of Blissful Teenage Freedom on "Bottle Rocket"
August 3, 2020
Jimi Somewhere encapsulates youth in his newest single "Bottle Rocket"
Author:
Jenna Singer

No Rome and Bearface Take a Late-Night Drive in "1:45AM"
August 3, 2020
The striking collaboration captures the boundless feeling of bright lights and night skylines pass you by at a mile a minute.
Author:
Maddy Quach

Alexander 23 Continues His Hopeless Romantic Tale on "Caught In The Middle"
July 31, 2020
"We used to kiss and say I love you, now we don't say nothing at all."
Author:
Joey Legittino
![BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/babyjake - otw1_1596221704.jpg)
BabyJake Wants His New Music to Bring Him Closer to His Fans [Q&A]
July 31, 2020
We were honored to sit down with this growing star and learn more about where he came from, and his future plans with music.
Author:
Joey Legittino

again&again Is the International Collective You Need to Keep on Your Radar
July 31, 2020
again&again is a glorious melting pot of varied sounds and ideas.
Author:
Ruby Scott

Dominic Fike's Long-Awaited Debut Album 'What Could Possibly Go Wrong' Has Landed
July 31, 2020
Does Fike's highly-anticipated debut album live up to the hype? Short answer: yes.
Author:
Ruby Scott

Lexi Jayde is the "Oldest Teenager"
July 29, 2020
With her new single, "Oldest Teenager," Lexi Jayde describes feeling out of place with regards to her own bodily age of 17 years old.
Author:
Lexi Vaganos

Feel Nostalgic With Fly By Midnight's New Release "Lost Without You" feat. Clara Mae
July 24, 2020
Fly By Midnight released an epic music video for their new single, "Lost Without You" featuring Clara Mae, and wow, does it bring us back to the early 2000s.
Author:
Paige McDonald

Let Lolo Zouaï Empower You with French-Infused R&B-Pop in 'High Highs to Low Lows'
April 22, 2019
With this refreshingly innovative approach, Zouaï channels classic R&B, Algerian Raï, and Bay Area hip-hop in her glossy debut album.
Author:
Alissa Arunarsirakul

Maude Latour's "Starsick" Contains the Answers of the Universe
July 1, 2019
"The Revolution is the concept that everyone's primary goal in life should be mindfulness and empathy, and defining your own spirituality based on total love for yourself and others"
Author:
Miranda Hyman
![Ones To Watch Presents: Elohim - The Group Therapy Tour [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/elohim-tour-ones-to-watch_1573581091.jpg)
Ones To Watch Presents: Elohim - The Group Therapy Tour [Announcement]
November 12, 2019
We are already counting down the days.
Author:
Maxamillion Polo

Max Leone Reminds Us Life Is Too Short to Be "Cautious"
February 27, 2020
"Cautious" is very much a "cautionary tale."
Author:
Emily Smith

The Band CAMINO - "What I Want" (Live) | All Eyes On
November 12, 2019
Let The Band CAMINO prove to you why they're "your mom's favorite band."
Author:
Maxamillion Polo

Oliver Tree Proves Himself a Peerless Entertainer With Debut Album 'Ugly is Beautiful'
July 17, 2020
Part-time living meme, part-time professional scooter enthusiast, part-time JNCO jean brand ambassador, and full-time alternative auteur.
Author:
Ruby Scott

Who Is bbno$?
May 25, 2022
Meet the viral hitmaker who is most definitely not a virgin.
Author:
Ruby Scott

Conan Gray Takes a Grand, Solemn Bow in “Winner”
August 25, 2023
"There is a certain freedom that comes from recognizing that you’ve been hurt."
Author:
Tatum Van Dam

Poppy's 'Choke' Is a Soundtrack to Mayhem
July 2, 2019
Poppy is an electronic pop/rock icon from your worst nightmares.
Author:
Jess Myers
![From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Naaz-ones-to-watch_1573504853.jpg)
From Linkin Park to 'the beautiful struggle,' Welcome to the Life of Naaz [Q&A]
November 11, 2019
"I've always just made whatever gave me butterflies. That's really all I'm chasing in life, feeling those butterflies..."
Author:
Bianca Brown