From the Site

Tate McRae and Ali Gatie Pour Out Heartbreak in Melancholic Video for "Lie to Me"
October 16, 2020
Tate McRae and Ali Gatie have collaborated on a new song lamenting the heartbreak of a relationship betrayed.
Author:
Rachel Lai
![Hailey Knox Keeps Evolving With Release of "a boy named pluto" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/knox otw_1602860358.jpg)
Hailey Knox Keeps Evolving With Release of "a boy named pluto" [Premiere]
October 16, 2020
Singer-Songwriter Hailey Knox is evolving.
Author:
Malc.

Alexander 23's "Brainstorm" Is a Beam of Light in a Dark Space
October 15, 2020
Alexander 23 never disappoints.
Author:
Joey Legittino

tiny deaths Looks Into the Corrupt World of Fame in "the Jump"
October 15, 2020
Los Angeles dream pop artist tiny deaths has something she wants to ask in her latest single "The Jump."
Author:
Joe Beer

Max Leone Asks Himself Important Questions on "5″
October 15, 2020
In his new single, "5," Max Leone bravely asks himself, "What have I done? Who have I loved?"
Author:
Lexi Vaganos

Sam.Sts Steps Into His Own in "Only One I Know"
October 15, 2020
Sam.Sts captures a sound and feeling that is simultaneously wistful and heavenly.
Author:
Ruby Scott
![harry was here Debuts His Electric First Single 'stay' [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harry - otw_1602718479.jpg)
harry was here Debuts His Electric First Single 'stay' [Premiere]
October 14, 2020
We're proud to be premiering harry was here's electric tune "stay."
Author:
Joey Legittino

Dae Zhen Has an Ominous Pop Rap Vision on "Smoke About It"
October 14, 2020
Los Angeles based singer, rapper, and producer Dae Zhen is here to stay.
Author:
Tyler Borland

How Brye Made a Sour Situation Extra Sweet
October 14, 2020
Brye is the latest artist whose homemade musings are blowing up thanks to Tik Tok.
Author:
Krista Marina Apardian

kmoe's Unconventional Style Makes "flutter" a Must Listen
October 9, 2020
"flutter" is a pop ballad with an electronic instrumental and a climactic build to a glitchy outro.
Author:
Tyler Borland

Riovaz Teams Up With Kanii For the Chaotic, Dance-Inducing "waiting alonE"
August 12, 2023
"It feels like when you go home with someone and never see them again. Really fun but kinda dark at the same time."
Author:
Alessandra Rincon
![Noah Elliott on Shared Trauma, Bon Iver, and Debut Single "Never Feels the Same" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-elliott-never-feels-the-same_1596821541.jpg)
Noah Elliott on Shared Trauma, Bon Iver, and Debut Single "Never Feels the Same" [Q&A]
August 7, 2020
We had the pleasure to sit down (virtually) with Elliott to discuss his debut single, quarantine, and the drawbacks of feeling unique.
Author:
Paige MacDonald
![Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Imugi-714x396_1606958725.jpg)
Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]
November 16, 2020
Electronic duo Imugi makes the kind of music that's hard to condense into a neat little introductory sentence. We caught up with the pair ahead of their killer set at the very first Ones to Watch showcase to chat collaboration, the good kind of DMs, and the virtue of taking some time out once in a while.
Author:
Georgie Wright

Maisie Peters' Sonic Diary Entries Take the World Stage on 'You Signed Up For This'
August 30, 2021
Maisie has a transcendent talent for balancing heartfelt storytelling with a pop star poise well beyond her years.
Author:
Maxamillion Polo

Watch FINNEAS Tumble Through Pastel Purgatory in "I Lost a Friend" Video
June 25, 2019
FINNEAS transforms the loss of a friend into a breathtaking visual affair, shot all in one take.
Author:
Jess Myers
![Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Amilli two_1568244126.jpg)
Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]
September 11, 2019
A sort of crime drama scored by a smooth love song is surely a thrilling twist.
Author:
Precious Kato
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
Author:
Precious Kato

BETWEEN FRIENDS Captures the Nostalgic Joy of Summer in “Smiley”
June 30, 2023
“Smiley” feels almost designed to put a smile on your face.
Author:
Maxamillion Polo

aldn Explores the Life Span of a Relationship in 'the end'
July 25, 2023
Continuing to revolutionize and grow beyond his hyperpop foundation, it feels like there's no end to the self-taught producer and artist's potential.
Author:
Alessandra Rincon

SypSki Joins Forces With lil rxspy and Landon Cube on New Track "Down & Out"
March 8, 2021
Late last month, Chicago artist SypSki graced fans with his newest single "Down & Out" featuring guest appearances from lil rxspy and Landon Cube.
Author:
Carter Fife