From the Site
 
        
    
    Yeek Gets Cash Money and Us in Our Feels With "$$$$"
                            July 28, 2023
            
                            “$$$$” doesn’t stray far from Yeek’s signature ability to marry pop and moody R&B.
            
        
                    
                Author:
    Jazmin Kylene
                
        
                    
        
     
        
    
    Jenna Raine’s “It Is What It Is” Plays Out Like a Bright, Sunny Day
                            July 27, 2023
            
                            If you're having a bad day, Raine's latest single is your answer.
            
        
                    
                Author:
    Tatum Van Dam
                
        
                    
        
     
        
    
    Laufey Falls Under Love's Spell in New Single "Bewitched"
                            July 27, 2023
            
                            It's hard not to fall head over heels for Laufey's timeless take on being in love with love.
            
        
                    
                Author:
    Alessandra Rincon
                
        
                    
        
     
        
    
    Cafuné Face Their "Demise" Alongside 'Love Songs for the End' EP Announcement
                            July 26, 2023
            
                            "We wrote 'Demise' about feeling mentally stuck in that internal dialogue of being unkind to yourself; trapped in decision paralysis, silencing yourself for fear of being misunderstood."
            
        
                    
                Author:
    Alessandra Rincon
                
        
                    
        
     
        
    
    spill tab Conjures an Ideal Self and Indie Pop Fantasy in 'KLEPTO'
                            July 25, 2023
            
                            "I made a lot of these songs during a time in my life where so much was changing, a lot of good evolutions but those came with endless self doubt, hella imposter syndrome."
            
        
                    
                Author:
    Abby Kenna
                
        
                    
        
     
        
    
    aldn Explores the Life Span of a Relationship in 'the end'
                            July 25, 2023
            
                            Continuing to revolutionize and grow beyond his hyperpop foundation, it feels like there's no end to the self-taught producer and artist's potential.
            
        
                    
                Author:
    Alessandra Rincon
                
        
                    
        
     
        
    
    LØLØ’s "hot girls in hell" is a Psychotically Sentimental Alt-Pop Anthem
                            July 24, 2023
            
                            Through "hot girls in hell" and “5,6,7,8,” LØLØ flaunts her ability to romanticize toxicity in an achingly relatable way.
            
        
                    
                Author:
    Abby Kenna
                
        
                    
        
     
        
    
    Aidan Bissett Delivers an Impassioned Earworm in "Sick"
                            July 24, 2023
            
                            "Sick" walks the thematic tightrope of sweaty, underground NY club and radio-ready indie pop anthem.
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    Debbii Dawson Pens a Resounding First Chapter With 'Learning'
                            July 24, 2023
            
                            Dawson’s 'Learning' is folk-pop at its finest.
            
        
                    
                Author:
    Tatum Van Dam
                
        
                    
        
     
        
    
    SEB Delivers a Project For Your Summertime Heartbreak and Enlightenment in 'we were so beautiful'
                            July 24, 2023
            
                            'we were so beautiful' is a smorgasbord of summertime sonics.
            
        
                    
                Author:
    Jake Selvey
                
        
                    
        
     
        
    
    Benny Bellson Makes a Momentous Introduction with His Debut "Wasteful Games"
                            March 1, 2021
            
                            The California native Benny Bellson reinterprets influential sounds from artists such as Gorillaz and alt-j for a contemporary audience. 
            
        
                    
                Author:
    Tyler Borland
                
        
                    
        
     
        
    
    Yell6w Delivers a Bittersweet Anti Pop Stunner With "Memories"
                            June 15, 2022
            
                            “Memories” explores the attachment to the ghost of a toxic lover; gone in the physicality, yet their aroma lingers on.
            
        
                    
                Author:
    Jazmin Kylene
                
        
                    
        
     
        
    
    Addison Rae Embraces Her Pop Star Persona in Lost and Found 'AR' EP
                            August 18, 2023
            
                            The social media star can finally add verified pop star to her ever-growing résumé.
            
        
                    
                Author:
    Alessandra Rincon
                
        
                    
        
    ![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg) 
        
    
    Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
                            February 12, 2019
            
                            "Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    ALMA Tackles Winter Depression with Vulnerable New Single, "Summer"
                            February 15, 2019
            
                            ALMA has the kind of voice that doesn't come around often. 
            
        
                    
                Author:
    Anna Scholfield
                
        
                    
        
    ![Alt-Pop Duo Her's Discusses Tourist Stops and Quirky  Backstage Moments on US Tour [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Hers-Ones-To-Watch 2.jpeg) 
        
    
    Alt-Pop Duo Her's Discusses Tourist Stops and Quirky Backstage Moments on US Tour [Q&A]
                            March 19, 2019
            
                            Her's left-of-center tunes are attracting listeners around the world. 
            
        
                    
                Author:
    Kelly Itatani
                
        
                    
        
    ![mmmonika's New Visual for  "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch-crop_1563389922.jpg) 
        
    
    mmmonika's New Visual for "Unwind Me!" is a Sublime Summer Adventure [PREMIERE]
                            July 17, 2019
            
                            With only two singles to their name, mmmonika is living, breathing evidence that  "quality over quantity" still rings true.
            
        
                    
                Author:
    Miranda Hyman
                
        
                    
        
     
        
    
    The "Divine" Ayoni Makes Her Stellar Debut with Island Instrumentals & Pop Melodies
                            September 6, 2019
            
                            She may only be 20 years old, but Ayoni is here to preach the truth about our underappreciated divinity.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    Alexander 23 - "Sad" (Live) | All Eyes On
                            October 8, 2019
            
                            Alexander 23 is just the thing your playlist needs. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    Georgia Ku's "What Do I Do" Debut Is the Perfect Soundtrack for the First Day of Summer
                            June 21, 2019
            
                            If you're not dancing to Georgia Ku's debut pop-EDM breakup anthem, something must be wrong. 
            
        
                    
                Author:
    Jess Myers