From the Site
Meet Panchinko, the Forgotten Band the Internet Helped Rediscover
May 9, 2023
Thanks to a 4chan /mu/ thread, Panchiko is humbly accepting their long overdue flowers.
Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Meet keltiey, the Y2K-Bedazzled Gen Z Rising Star Embracing the Lawlessness of Pop
April 18, 2023
keltiey is more than a trending sound; she's the next wave.
Tiny Habits Is Here to Deliver All the Feels: Tiny, Big, and Everything in Between
April 14, 2023
Tiny Habits' intimate folk-pop charm is undeniable.
Meet Momma, the Indie Rockers Who Should Be a 'Household Name' After Their Coachella Set
April 13, 2023
Momma writes the type of music you wish you could experience at a crowded college house show, shoulder to shoulder in someone’s basement.
Meet Lava La Rue, the Genre-Eschewing Multi-Hyphenate With an Interdimensional Vision
April 4, 2023
Lava La Rue is encapsulated chaos, living as a statement piece and mixing genres like potions.
King Isis Stands Firmly Rooted in Her Artistry in Debut EP 'scales'
April 3, 2023
King Isis' debut EP is her flag on the moon: bold, declarative, and here to stay.
DEBBY FRIDAY Presents a Daring Vision For Electropop's Future in Debut Album 'GOOD LUCK'
March 28, 2023
DEBBY FRIDAY’s edges are much too sharp to fit into any box.
Meet BRATTY, the Ethereal Spanish Voice Set to Make Her Coachella Debut
March 23, 2023
BRATTY is solidifying herself as a tiny yet monstrous force.
Gretel Hänlyn's 'Head of the Love Club' Is a Consuming, Intoxicating Sophomore Effort
March 21, 2023
With her trademark cavernous voice and taunting style, Hänlyn continues to write outside of the bounds of modern indie rock and pop.
![Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/valencia-_grace-goodbye-interview-1653687021.jpg)
Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]
May 27, 2022
"I'm giving away parts of myself whenever I release a song."
![Baby FuzZ Is Our New Disco Pop Obsession with "What U Gonna Do 4 Luv" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-fuzz-ones-to-watch-2.jpeg)
Baby FuzZ Is Our New Disco Pop Obsession with "What U Gonna Do 4 Luv" [NEW ARTIST DISCOVERY]
January 29, 2019
The colorful single opens with an upbeat strumming of an electric guitar and a soulful bass that both shine throughout the entirety of the single.
![Introducing Arlo Parks, A Sagacious Voice for a Broken Generation [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Arlo-parks-ones-to-watch-3 _1560979411.jpeg)
Introducing Arlo Parks, A Sagacious Voice for a Broken Generation [NEW ARTIST DISCOVERY]
June 19, 2019
Carefully crafted with tidbits of real life details and poetic liberties, Parks is able to capture personal moments while tapping into our overarching shared human experience.
Van Buren Record's 'Black Wall Street' Is a Sinister Look Into Hip-Hop's Golden Future
August 30, 2021
The Massachusetts collective delivers a gritty offering primed to win over even the most hard-headed hip-hop skeptic.
Oliver Malcolm Is Setting the Stage to Become 2020's Breakout Artist
November 13, 2019
2020 belongs to Malcolm.
![Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Franke-Ones-To-Watch 2.png)
Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]
April 3, 2019
Every component of Franke's career screams DIY.
![Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/moontower-ones-to-watch_1558552696.jpg)
Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]
May 22, 2019
Moontower is a band as unusual as its grooves are infectious.
Meet joshua epithet, the Artist Looking to Leave His Mark Amongst a New Wave of British Musicians
May 3, 2022
The Manchester-based artist omnivorously pulls from a host of inspirations to create music in his own image.
Lao Ra's Subversive Pop Music Creates Beauty From Heartbreak
December 2, 2019
Lao Ra is the next big name in Latin music.
snny's 'Otito' Is a Border-Spanning, Genre-Bending Snapshot of Life
May 11, 2020
snny's music captures a universal sentiment, one of trying to find your voice and place in a newfound home.