From the Site

Meet Panchinko, the Forgotten Band the Internet Helped Rediscover
May 9, 2023
Thanks to a 4chan /mu/ thread, Panchiko is humbly accepting their long overdue flowers.
Author:
Jazmin Kylene

Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Author:
Jazmin Kylene

Meet keltiey, the Y2K-Bedazzled Gen Z Rising Star Embracing the Lawlessness of Pop
April 18, 2023
keltiey is more than a trending sound; she's the next wave.
Author:
Jazmin Kylene

Tiny Habits Is Here to Deliver All the Feels: Tiny, Big, and Everything in Between
April 14, 2023
Tiny Habits' intimate folk-pop charm is undeniable.
Author:
Abby Kenna

Meet Momma, the Indie Rockers Who Should Be a 'Household Name' After Their Coachella Set
April 13, 2023
Momma writes the type of music you wish you could experience at a crowded college house show, shoulder to shoulder in someone’s basement.
Author:
Abby Kenna

Meet Lava La Rue, the Genre-Eschewing Multi-Hyphenate With an Interdimensional Vision
April 4, 2023
Lava La Rue is encapsulated chaos, living as a statement piece and mixing genres like potions.
Author:
Jazmin Kylene
King Isis Stands Firmly Rooted in Her Artistry in Debut EP 'scales'
April 3, 2023
King Isis' debut EP is her flag on the moon: bold, declarative, and here to stay.
Author:
Jazmin Kylene

DEBBY FRIDAY Presents a Daring Vision For Electropop's Future in Debut Album 'GOOD LUCK'
March 28, 2023
DEBBY FRIDAY’s edges are much too sharp to fit into any box.
Author:
Jazmin Kylene

Meet BRATTY, the Ethereal Spanish Voice Set to Make Her Coachella Debut
March 23, 2023
BRATTY is solidifying herself as a tiny yet monstrous force.
Author:
Jazmin Kylene

Gretel Hänlyn's 'Head of the Love Club' Is a Consuming, Intoxicating Sophomore Effort
March 21, 2023
With her trademark cavernous voice and taunting style, Hänlyn continues to write outside of the bounds of modern indie rock and pop.
Author:
Abby Kenna

Scarypoolparty Is More Than an American Idol
June 24, 2019
Scarypoolparty is destined to become a household name.
Author:
Maxamillion Polo

Francesco Yates Is the Epitome of Artistic Growth
October 14, 2019
Meet the Pharrell-cosigned artist.
Author:
Matthew Rudas

Meet gigi, the Transfixing Singer-Songwriter Penning Shared Memories
March 10, 2023
“'Sally' is the name you can’t say to anyone but yourself because it's been so long."
Author:
DJ Connor
![REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/reason-ones-to-watch-3.jpeg)
REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]
January 9, 2019
Continued proof as to why South Los Angeles has remained a breeding ground for some of the best names in the rap game.
Author:
Maxamillion Polo

Oliver Malcolm Makes a Grand Entrance With Debut Single "Switched Up"
February 20, 2020
Malcolm launches himself into the fray with a magnetically dark energy and spastic, frustrated vigor.
Author:
Krista Marina Apardian
![Channel Tres Is Underground Dance Music's New Star [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/channel-tres-ones-to-watch-2_1559778550.jpeg)
Channel Tres Is Underground Dance Music's New Star [NEW ARTIST DISCOVERY]
June 5, 2019
Home to the same label that brought us the likes of Shamir and Yaeji, Channel Tres' mark in dance music feels assured.
Author:
Maxamillion Polo

Peach Tree Rascals Is Cruising Through the "Summa" with the Sunniest Flow
August 7, 2019
Influenced by Kendrick Lamar and John Mayer, the Bay Area collective fuses alternative jazz, funk and hip hop into their self-released discography.
Author:
Alissa Arunarsirakul

Nathan Archie Releases Long-Awaited Debut “hurt me enough”
October 20, 2022
"hurt me enough” is not a track for the fragile or faint of heart.
Author:
Carter Fife
![Let Amber Olivier's Silk-lined Voice Keep You Warm This Winter [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/amber-olivier-ones-to-watch-2.jpg)
Let Amber Olivier's Silk-lined Voice Keep You Warm This Winter [NEW ARTIST DISCOVERY]
January 2, 2019
Olivier's vulnerability is intoxicating, capturing love's bliss, absence and understanding.
Author:
Chuck Ramos

We Are Head Over Heels for Joesef's "Sad Boy" Music
January 29, 2020
Joesef's music is birthed from the wretched gloom that comes the morning after a night of "getting pissed with friends."
Author:
Emily Smith